Senior Controller
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Runway develops artificial intelligence systems for understanding, simulating, and acting within the visual world. Its products include Runway Creative, a cloud suite for creating and editing video, images, and audio; Runway Dev, a platform and API for developers building model-driven media workflows; and Runway Robotics, which supports photorealistic simulation, policy inference, and synthetic data generation through its General World Model. The company serves individual creators and enterprise customers while publishing research on generative video and real-world intelligence.
Remote Product Marketing Copywriter (United States)
Write conversion-focused copy across acquisition, onboarding, lifecycle, and product experiences. Help users discover and adopt Runway’s AI simulation and creative tools.
Description
- Create landing pages, ads, and performance marketing materials that support acquisition and conversion.
- Lead in-product writing for onboarding, feature announcements, tooltips, modals, upgrade prompts, and calls to action.
- Develop lifecycle and product emails for launches, re-engagement, onboarding, and feature adoption.
- Shape the story for launch videos and short product films.
- Write scripts and refine drafts to make product value clear.
- Work with product marketing on positioning, messaging frameworks, and go-to-market copy for new releases.
- Partner with design and product teams to improve the in-product writing experience.
- Create and refine A/B test copy for landing pages, emails, and ads.
- Explain complex technical capabilities in clear, compelling language for different audiences.
- Keep product voice and terminology consistent across user touchpoints.
- Report to the Creative Director of Product Marketing.
- Help users discover, understand, and adopt Runway’s AI simulation and creative products.
Requirements
- At least four years of experience in product copywriting, growth marketing, or a related writing role at a technology or SaaS company.
- A portfolio showing performance marketing, product copy, and in-product writing.
- Strong conversion-focused writing skills, with an emphasis on clarity, action, and outcomes.
- Experience writing in-product content such as onboarding, feature education, and UX microcopy.
- Comfort interpreting test results, funnel metrics, and engagement data.
- Experience working with product, design, and growth teams in a fast-paced environment.
- Ability to switch between launches and workstreams while maintaining quality.
- Experience with AI, creative tools, or developer-focused products is a strong plus.
- Applicants located in the United States must be authorized to work there.
- A portfolio and LinkedIn profile are required.
Benefits
- Competitive salary based on market rates.
- Equal opportunity to succeed.
- A diverse and inclusive workplace.
- Compensation may reflect experience, skill level, qualifications, and internal equity.
- Offices in New York, San Francisco, Seattle, London, Paris, and Tel Aviv.
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