Surfshark
Surfshark
201 – 500 Employees
B2CCybersecuritySaaS
Surfshark is a cybersecurity and SaaS company focused on making online privacy and protection more accessible to consumers and businesses. Its core service, Surfshark VPN, encrypts internet connections and helps users keep their online activity private across a broad international network. The company’s wider product portfolio includes antivirus protection, private search, data-breach alerts, alternative digital identities, data-broker removal through Incogni, identity theft coverage, and Saily eSIM connectivity. Surfshark combines subscription software with an emphasis on practical digital security, supporting customers and teams as they manage privacy in an increasingly connected workplace and everyday online life.

PPC Specialist at Surfshark — Full-Time Hybrid in Vilnius

Lead international paid acquisition for Surfshark by improving search campaigns, investment efficiency, bidding, and conversion outcomes. Use experimentation and performance analysis to guide growth across markets.

Description

  • Manage paid search and related acquisition channels from strategy through ongoing optimisation.
  • Build, launch, and expand campaigns across multiple markets while targeting CPA and ROAS goals.
  • Experiment with messaging, creative assets, audience segments, and landing-page experiences.
  • Review performance data to uncover growth potential, inefficient spend, and priority improvements.
  • Track spend, market developments, and bid performance to maintain campaign control.
  • Create accessible performance reports that connect results with their drivers and recommended actions.
  • Partner with creative, analytics, and product colleagues to strengthen acquisition performance and conversion rates.
  • Keep informed about paid-media developments, platform updates, and changes in the advertising landscape.
  • Develop and run new marketing tests to discover additional performance opportunities.

Requirements

  • Demonstrated success managing paid-search acquisition campaigns.
  • Practical experience with campaign data analysis and performance reporting.
  • Working knowledge of Google Analytics, Looker, Tableau, Excel, and Google Sheets.
  • Background managing complex, high-volume campaigns across international markets.
  • Strong analytical judgment, with the ability to turn findings into concrete decisions.
  • Effective time-management skills and reliable prioritisation.
  • Able to deliver independently while contributing effectively within a team.
  • Strong interpersonal skills for working across departments.
  • Fluent written and spoken English.
  • Experience with generative AI tools is an advantage.
  • A willingness to challenge established practices and validate alternatives through independent testing is an advantage.

Benefits

  • Dedicated time and resources for professional growth, including conferences, online courses, and books.
  • Access to online workouts, a physical coach, gym facilities, and regular mental-health check-ins.
  • Flexibility to choose technical equipment and work tools.
  • Annual workation opportunities plus Friday gatherings, team-building activities, and company celebrations.
  • Partial public-transport reimbursement based on individual circumstances.
  • Option to work remotely for up to two days each week.
  • Work-from-anywhere policy covering most locations worldwide.
  • Premium Surfshark subscriptions for you, your family, and friends.

Related Jobs

Brown & Brown Insurance

Seasonal Senior Claims Auditor Consultant — Pennsylvania Remote

Brown & Brown Insurance

Oversee complex Employer Stop Loss claims for One80 Intermediaries, from adjudication and reserve recommendations to audit and resolution. The role focuses on high-cost medical claims, including transplants, oncology, catastrophic conditions, and specialty drugs.

Open