dropea
dropea
11 – 50 Employees
ConsultingLogisticsMarketing
dropea is a SaaS dropshipping platform for online merchants who want to sell products without purchasing inventory in advance. The company connects sellers with wholesale supplier catalogs and supports key parts of the operation, including inventory synchronization, order validation, fulfillment, logistics, payments, shipping updates, and customer notifications. Its Shopify app, analytics tools, and APIs help merchants manage product data and connect their stores with supplier and operational systems. dropea serves sellers across markets including Spain, Portugal, Italy, and Brazil, with payment options such as cash on delivery, PayPal, and cards.

Freelance Organic Growth and Content Strategist — dropea, Argentina Remote

Freelance content and organic growth strategist for dropea, developing funnels, content, and experiments that turn digital audiences into leads and commercial opportunities.

Description

  • Assess organic presence across channels, content, audiences, messaging, and digital assets to identify improvement opportunities
  • Build content strategies that define what to communicate, to whom, through which formats and channels, and for what purpose
  • Develop strategic ideas, concepts, scripts, and content pieces that capture attention and address audience needs
  • Create organic acquisition funnels from initial contact through lead generation
  • Strengthen stories with story sequences, narratives, calls to action, and engagement tactics that build trust and generate inquiries and commercial opportunities
  • Repurpose existing posts, videos, stories, and resources into conversations and leads
  • Test different formats, messages, narratives, hooks, and calls to action
  • Improve organic conversion from reach, views, and interactions into inquiries, registrations, leads, and commercial opportunities
  • Set KPIs, evaluate performance, and refine strategy based on data
  • Prioritize initiatives and recommend an action plan focused on the highest-impact opportunities
  • Collaborate with the internal team to turn ideas into concrete actions and continuously improve the strategy

Requirements

  • Experience in content strategy, digital content creation, organic growth, or content marketing
  • Ability to connect creative work with business objectives
  • Experience developing acquisition and lead-generation strategies through organic channels
  • Skill in creating concepts, scripts, narratives, and content designed to capture and retain attention
  • Experience using stories, short-form video, posts, and other formats to drive engagement and conversion
  • Knowledge of organic funnels and prospective-customer acquisition journeys
  • Ability to develop calls to action and engagement mechanics that turn audiences into commercial opportunities
  • Analytical judgment for interpreting metrics and making decisions
  • Independent, proactive approach with the ability to propose ideas without constant direction
  • Ability to turn an idea into an executable, measurable content plan
  • Experience with brands, digital businesses, e-commerce, marketplaces, or growing companies is especially valued

Benefits

  • Fully remote work
  • Freelance engagement
  • Scope, time commitment, and working arrangement determined based on experience and proposal

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