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Mindrift is an artificial intelligence talent marketplace and SaaS platform that connects professional contributors and domain experts with AI training and evaluation projects from technology companies. As part of Toloka, it works with writers, editors, QA specialists, scientists, and other subject-matter experts who help generate training data, assess model safety and reasoning, evaluate media quality, and create real-world scenarios for improving AI performance and reliability. Mindrift recruits and vets contributors through assessments and identity verification, then offers flexible paid project opportunities across AI training and evaluation work.
Freelance Brand Designer – Mindrift, Remote in the United Kingdom
Mindrift is seeking a freelance brand designer to shape logos, visual identities, and scalable brand systems for its Tendem AI project. The role focuses on consistent branding across digital and print materials.
Description
- Create distinctive visual identities for real-world brands and products
- Develop core brand assets such as logos, complete visual identities, and coordinated color palettes
- Produce, organize, and deliver variations of essential brand elements
- Protect brand consistency across internal and external assets, including pitch decks and social media kits
- Design durable, scalable visual systems that follow contemporary design standards
- Review brand applications across platforms to ensure visual quality in digital and print formats
- Own and safeguard the Tendem project’s brand identity
Requirements
- At least two years of relevant experience in brand design, graphic design, art direction, or visual communications is desirable
- A strong portfolio centered on brand identity, logo design, and detailed brand guidelines
- Thorough understanding of applying core branding across digital and print media
- Ability to work independently while creating durable visual systems
- Advanced skills in foundational brand assets, including scalable logos, distinctive color palettes, and typography systems
- High proficiency with Adobe Creative Suite—Illustrator, Photoshop, and InDesign—and Figma
- Demonstrated ability to adapt brand identities for social media kits, corporate pitch decks, and printed materials
- Strong organizational ability to create brand guidelines, style guides, and structured asset libraries
- Strategic, highly detail-oriented approach with a focus on long-term brand equity
- Commitment to visual consistency and responsibility as a brand gatekeeper
- Self-directed working style with the ability to resolve problems independently
- Include a portfolio of branding work in the CV
- Upper-intermediate English proficiency (B2) or higher is required
- A bachelor’s or master’s degree in graphic design, visual arts, communication design, or a related creative field is a plus
Benefits
- Flexible schedule with the option to contribute according to your availability
- Remote work arrangement
- Estimated workload of 10–20 hours per week during active project phases
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