ASSA ABLOY Opening Solutions
ASSA ABLOY Opening Solutions
ASSA ABLOY Opening Solutions develops and manufactures security technology for buildings and facilities. Its portfolio includes mechanical and electromechanical locking systems, access control solutions, and related products that support secure access and movement in residential, commercial, and public environments. The company serves a range of sectors, including construction, healthcare, and manufacturing, with solutions designed for settings such as hospitals, schools, workplaces, and other shared facilities.

Digital Trade Marketing Analyst – On-site in Bogotá

Support digital marketing for ASSA ABLOY’s global security solutions business through SEO, SEM, social media content, and website updates. Help serve B2B customers while improving digital engagement, traffic, and conversions.

Description

  • Create and manage digital content, including images, videos, and copy, for social media and other digital channels.
  • Carry out portfolio updates across the company website and digital platforms.
  • Plan and maintain the monthly social media content calendar in line with corporate guidelines.
  • Forward social media questions to the appropriate responsible teams.
  • Track published content performance and recommend improvements based on engagement and conversion metrics.
  • Provide B2B customers with support involving images, content, and product information.
  • Produce video and photography content according to business needs and established guidelines.
  • Execute the digital marketing strategy across SEO, SEM, digital content, and blogs to increase customer traffic and sales.

Requirements

  • Degree in an administrative field, communications, advertising and marketing, graphic design, or digital marketing.
  • At least one year of digital marketing experience with an SEO and SEM focus.
  • Intermediate English proficiency at B1 level.
  • Knowledge of SEO and SEM, digital media management, and editing software.
  • Photography or video knowledge or interest is a plus.

Benefits

  • Receive regular feedback, training, and development opportunities.
  • Opportunity to expand the role locally, regionally, or internationally.
  • Work with a diverse and inclusive team.
  • Travel required for 11%–30% of the role.

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