SambaSafety
SambaSafety
201 – 500 Employees
HealthcareInsuranceLogistics
SambaSafety provides cloud-based driver risk management software for commercial fleets, insurers, employers and platform businesses. Its SaaS platform combines telematics, motor vehicle records, public records and other driving data to help organizations assess and monitor driver risk, verify licenses, support compliance and improve safety. The company also offers continuous monitoring, online driver training and analytics designed to help insurance and fleet teams make more informed operational and underwriting decisions.

Content Marketing Manager — SEO/AEO | Remote, United States

Lead content strategy and AI-powered SEO/AEO for SambaSafety’s driver-monitoring software. Own technical content, AI-assisted workflows, blog optimization, email nurture, experimentation, and pipeline-focused reporting.

Description

  • Lead content strategy and planning for specialized fleet and insurance audiences
  • Create marketing assets including blog posts, white papers, guides, checklists, emails, ads, webpages, and webinar materials
  • Interview employees, partners, and customers to turn technical and regulatory topics into authoritative content
  • Develop and maintain AI-assisted content workflows supported by quality assurance and editorial review
  • Manage the blog lifecycle from planning and drafting through SEO, AEO, and conversion optimization
  • Lead AEO initiatives covering structured data and schema, answer-engine formatting, entity and authorship signals, and testing
  • Maintain core SEO practices, including keyword research, on-page optimization, and technical site hygiene
  • Create email nurture campaigns that advance and re-engage leads
  • Conduct structured A/B tests for subject lines, calls to action, and website copy
  • Measure content performance against pipeline contribution and broader business outcomes
  • Apply performance insights to shape future content development

Requirements

  • At least four years of content marketing experience with direct responsibility for strategy
  • Experience writing about insurance or a record of success learning another niche, technical, or regulated field
  • Strong working knowledge of SEO fundamentals
  • Developing or established AEO expertise, including structured data, content organization, and entity authority
  • Hands-on experience creating or managing AI-assisted content workflows at scale
  • Ability to produce content that performs in conventional search, competes effectively in rankings, and can be cited in AI-generated responses
  • Exceptional proofreading ability and meticulous attention to detail
  • Capacity to independently manage multiple projects and competing deadlines
  • Proficiency with AP Style, Google Search Console, and Google Analytics
  • Experience using content management systems; HubSpot is preferred
  • Familiarity with SEO and AEO tools such as Ahrefs, SEMrush, or comparable platforms
  • Writing samples or a portfolio, preferably demonstrating technical or complex-subject writing
  • Comfort working across multiple time zones with geographically distributed teams

Benefits

  • Flexible, generous paid time off
  • Paid volunteer days
  • 401(k) employer match
  • Comprehensive healthcare benefits
  • Up to 12 weeks of paid maternity leave based on tenure
  • Wellness and tuition reimbursement
  • Flexible work arrangements
  • SambaSafety merchandise
  • SambaSafety events
  • An inclusive culture committed to diversity, equality, and inclusion

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