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Power Digital Marketing
Power Digital Marketing
501 – 1,000 Employees
B2CConsultingMarketing
Power Digital Marketing is a tech-enabled growth marketing firm serving brands through the combined strengths of data, technology, and human intelligence. Its work spans strategic consulting, creative campaigns, data intelligence, media planning, and other digital marketing services designed to support the customer journey from acquisition through growth. The company emphasizes transparent, evidence-based decision-making and advanced technology to help clients improve business performance and compete in demanding markets.
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B2B Creative Strategist at Power Digital Marketing — Remote Argentina

Lead paid social creative strategy for Power Digital Marketing’s B2B clients, using performance data, research, copywriting, testing plans, and campaign collaboration to improve results.

ARArgentinaBRBrazilCOColombiaCRCosta RicaMXMexicoUSUnited StatesRemoteFull-timeMiddleSeniorEnglish RequiredCreative Strategist

Description

  • Own paid social creative strategy across a portfolio of 8–10 clients
  • Use performance data, consumer research, and brand insights to shape effective creative assets
  • Partner with internal teams and cross-functional stakeholders
  • Manage client communications and monitor client sentiment
  • Build client relationships and explain Power Digital’s processes
  • Investigate client brands, competitors, and relevant industry developments
  • Audit accounts, identify effective ads, present findings, and create hypotheses and monthly testing roadmaps
  • Write direct-response copy and develop consumer-focused messaging strategies
  • Coordinate production requests and deliverables in Asana
  • Evaluate video and image assets and give editors actionable recommendations
  • Facilitate internal creative team meetings and brainstorming sessions
  • Act as the client’s primary contact for creative strategy
  • Oversee the scope of edits, reshoots, and deliverables
  • Challenge timelines, scope, feedback, and creative direction when needed to improve performance
  • Apply AI tools to streamline and improve business processes
  • Work within Power Digital’s Nova ecosystem
  • Track KPIs including client churn of 5% or less, management of 8–10 mid-level clients, and $22,000 RPE

Requirements

  • Demonstrated proficiency with Meta Ads Manager or comparable performance platforms such as TikTok, YouTube, or Pinterest
  • Strong ability to extract and apply creative performance data to identify trends, insights, and testing opportunities
  • Knowledge of performance creative best practices and the ability to apply them in campaign development
  • Ability to write compelling ad copy, structure scripts, and oversee visual execution
  • Effective communication and collaboration skills with clients, production teams, and post-production partners
  • Track record of generating strong campaign outcomes through high-performing creative

Benefits

  • Equal opportunity employment
  • People-first culture committed to diversity and inclusion
  • AI-powered tools and proprietary technology that support your work
  • Consideration for current and future opportunities through the company’s talent pool

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