Maker Lab
Maker Lab
Maker Lab एक परामर्श और मार्केटिंग कंपनी है, जो एम्बेडेड टीमों और स्टूडियो-ऑन-डिमांड सेवाओं के माध्यम से ब्रांडों को अपनी आंतरिक क्षमताएँ मजबूत बनाने में मदद करती है। यह कंपनी कंटेंट क्रिएटर्स और सोशल स्ट्रैटेजिस्ट सहित विश्वभर के पूर्व-चयनित प्रतिभाशाली विशेषज्ञों को एक साथ लाती है और AI की मदद से उन्हें ग्राहकों की आवश्यकताओं के अनुरूप जोड़ती है। Maker Lab सोशल-फर्स्ट ब्रांड निर्माण, सांस्कृतिक रुझानों और हाइपरलोकल कंटेंट पर ध्यान केंद्रित करती है, जबकि इसकी टीमें कंसल्टिंग, मार्केटिंग और लॉजिस्टिक्स से जुड़े संदर्भों में सहयोगात्मक डिलीवरी का समर्थन करती हैं।

Senior Social Media Lead, APAC

Lead APAC B2B social strategy, campaigns, and paid amplification for Maker Lab’s major technology client. Guide AI adoption, stakeholder alignment, reporting, and a remote team.

विवरण

  • Shape and deliver social strategies and campaigns tailored to APAC markets.
  • Support major global and regional events, targeted campaigns, employee advocacy, and influencer programs.
  • Test emerging AI platforms and interactive social tools for social media use.
  • Improve workflows and content production while tracking platform trends.
  • Prepare quarterly, half-year, and annual review reports.
  • Track OKR progress and create processes and templates that improve team operations.
  • Oversee paid social amplification strategy, execution, and reporting.
  • Coordinate media agency work through regular progress meetings.
  • Advise APAC stakeholders and increase the team’s visibility across Brand, AI, Developer, PR, and Studio groups.
  • Take the lead on high-priority projects as needed.
  • Guide social content development and curation, editorial calendars, and developer engagement.
  • Adapt work to local markets while maintaining the client’s brand in copy and creative assets.
  • Onboard, manage, and mentor a remote team through daily standups and peer pairing.
  • Track social trends, listening insights, and platform changes.
  • Safeguard the brand and coordinate crisis response with PR.

आवश्यकताएँ

  • Bachelor’s degree or equivalent experience.
  • At least 12 years’ experience in technology, marketing, or a related field, with a record of social media strategy and management.
  • Strong knowledge of social platforms, emerging AI tools, and audience behavior.
  • Strategic and creative judgment, including the ability to apply AI and emerging technology to marketing.
  • Demonstrated ability to build and execute social strategies that increase engagement and growth.
  • Ability to analyze metrics and turn findings into actions that address OKR gaps.
  • Ability to influence varied stakeholders and align them around social priorities and the brand mission.
  • Ability to work with local and geographically distributed stakeholders.
  • Strong project management skills and attention to detail.
  • Experience using social media publishing tools such as Sprinklr.
  • Familiarity with platform setup for Google Cloud use cases.
  • B2B or technology industry experience preferred.
  • Proficiency with Buffer, Hootsuite, Sprout Social, Google Analytics, and Meta Business Suite.
  • Excellent spoken and written English communication and presentation skills.

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