Pennylane एक फ्रांसीसी B2B SaaS और फिनटेक कंपनी है, जो छोटे और मध्यम आकार के व्यवसायों, स्वतंत्र पेशेवरों और लेखा फर्मों के लिए एकीकृत वित्तीय प्रबंधन प्लेटफ़ॉर्म तैयार करती है। इसका सॉफ़्टवेयर लेखांकन, इनवॉइसिंग, खर्च प्रबंधन, ट्रेज़री, बिज़नेस बैंकिंग, बैंक खातों और कॉर्पोरेट कार्डों को एक ही डैशबोर्ड में लाता है तथा लेखांकन और भुगतान सेवाओं के लिए स्वचालित वर्कफ़्लो और इंटीग्रेशन प्रदान करता है। यह प्लेटफ़ॉर्म वित्तीय टीमों और लेखाकारों को बहीखाता तथा नकदी प्रवाह से जुड़े कार्यों का अधिक कुशलता से समन्वय करने में मदद करने के लिए बनाया गया है। 2020 में स्थापित Pennylane में 501–1,000 कर्मचारी हैं और यह अपने वित्तीय सॉफ़्टवेयर को सहयोग देने वाले उत्पाद, इंजीनियरिंग, वित्त, संचालन और अन्य कार्यों में नियुक्तियाँ करती है।
Partner Marketing Specialist at Pennylane – Hybrid, France
Lead co-marketing initiatives and qualified lead generation through reseller partnerships. Pennylane develops French accounting and financial management software.
विवरण
- Lead reseller-partner marketing strategy to generate qualified leads and strengthen Pennylane’s market position
- Build relationships with partner marketing teams and uncover new collaboration opportunities
- Plan and manage co-marketing programs spanning webinars, events, and shared content
- Measure campaign results, refine strategy, and maintain a positive return on investment
- Coordinate with Partnerships, Marketing, Sales, and Product Marketing to align initiatives with business goals
- Enable partners by training them on available marketing resources
- Expand the reseller ecosystem and deepen partner relationships
- Create and launch innovative co-marketing campaigns
आवश्यकताएँ
- Previous B2B SaaS marketing experience, including partner engagement and enablement
- Strong communication skills for internal and external stakeholders
- Proficiency with marketing tools
- Well-developed project management capabilities
- Professional fluency in English
- Excellent written communication
- Ability to collaborate effectively within a team
- Self-directed and autonomous working style
- Proactive approach to responsibilities
- Strong organizational skills
- Master’s-level education in marketing and/or business, equivalent to Bac+5
- At least three years of professional experience
- Understanding of reseller partnerships and software
- Fluency in English
- Comfort working in a fast-changing environment
- Commitment to making collaboration a priority
- Ability to focus on actions with the greatest business impact
लाभ
- Comprehensive health coverage through Alan Blue and Alan Mind
- Meal vouchers provided via a Swile card
- Six to twelve additional RTT days alongside five weeks of paid leave
- Access to Busuu to develop your English skills
- Monthly support for home-office or coworking expenses
- BSPCE equity compensation
- Gymlib access to 8,000 gyms across France and more than 300 wellness activities
- Company-provided Mac computer
- Quarterly Tech Days for Pennylane employees working remotely
- Annual company offsite