Modern Media Concepts
Modern Media Concepts
11 – 50 कर्मचारी
मीडियाविपणन
Modern Media Concepts एक मार्केटिंग और मीडिया कंपनी है, जो मिड-मिसौरी में ब्रांड्स को सेवाएँ प्रदान करती है और जिसकी मुख्य उपस्थिति कोलंबिया में है। इसका काम विज्ञापन, वीडियो प्रोडक्शन, ग्राफिक डिज़ाइन, मार्केटिंग और बिक्री को मापने योग्य अभियान परिणामों तथा विज्ञापन निवेश पर लाभ पर केंद्रित दृष्टिकोण के साथ जोड़ता है। कंपनी के पोर्टफोलियो में midmo.com, Marketplace Magazine, The Add Sheet और Sneaky Pizza Motion Graphics शामिल हैं।

Digital Marketing Manager, D2C E-Commerce (Hybrid - Louisville)

Lead Crosley’s direct-to-consumer e-commerce strategy across its radio and furniture websites. Own acquisition, conversion, retention, SEO, paid media, and revenue growth.

विवरण

  • Own the commercial performance of CrosleyRadio.com and CrosleyFurniture.com, including sales and margin
  • Continuously improve website content, merchandising, and promotional calendars
  • Work with internal IT and external agencies to deliver site enhancements, improve navigation, and increase conversion rates
  • Lead SEO and GEO initiatives for traditional search and AI-powered engines
  • Develop growth programs, including the planned launch of vinyl sales on CrosleyRadio.com
  • Generate direct sales through social media channels
  • Serve as the internal specialist for PPC, social advertising, and paid media
  • Plan, create, and deliver integrated email and SMS campaigns
  • Increase organic product-category traffic through SEO
  • Support or lead brand activation events
  • Build measurement frameworks and report ROI and performance dashboards to leadership
  • Use website analytics and market research to develop buyer personas and deliver targeted campaigns
  • Monitor brand awareness and evaluate market positioning against competitors
  • Manage third-party agencies and development partners against business goals, deliverables, and budgets

आवश्यकताएँ

  • Demonstrated experience managing D2C e-commerce, paid media, SEO, and lifecycle marketing programs
  • Strong analytical skills and the ability to turn complex web and sales data into actionable business plans
  • Excellent written communication skills for developing effective email, SMS, and website copy
  • Highly organized, with experience coordinating external partners, managing multiple projects, and meeting competing deadlines
  • Comfortable using e-commerce platforms, analytics tools, and content management systems
  • Bachelor’s degree
  • Four to six years of experience
  • Ability to sit at a desk and work at a computer for extended periods
  • Ability to lift at least 10 pounds when required

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