
Senior Brand Manager, Miami Hybrid
FridaLead CPG brand strategy, product launches, media activation, and portfolio growth for Frida’s parenting products. Partner across teams to achieve revenue and margin objectives.
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Lead CPG brand strategy, product launches, media activation, and portfolio growth for Frida’s parenting products. Partner across teams to achieve revenue and margin objectives.

Lead Frida’s social presence across TikTok, Instagram, YouTube, and LinkedIn for its Baby, Mom, and Fertility brands. Create on-camera content, manage publishing calendars, and use performance insights to strengthen social strategy.

Lead full-cycle recruiting and talent lifecycle programs for Frida, a parenting products company. Build talent pipelines, advise hiring managers, and support onboarding in the company’s Miami hybrid office.