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H&H Group | B Corp™
H&H Group | B Corp™
1001 – 5000 Zaposleni
B2CHrana in pijačaZdravstveno varstvo
H&H Group | B Corp™ develops health, nutrition and personal care products for people, families and pets. Its portfolio brings together brands including Swisse, Zesty Paws, Biostime, Solid Gold and Dodie, with products sold in more than 30 countries. The global company works across consumer health, food and beverage, and pet care, combining nature and science in products spanning nutrition, personal care and pet health. Its stated priorities include science-backed innovation, sustainability and social responsibility, with a focus on wellbeing throughout life.
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Delovna mesta v podjetju

Social Media Manager, Zesty Paws

Lead Zesty Paws’ social strategy, content, analytics, and community engagement. Support premium pet wellness products through launches, campaigns, and reputation management.

USZdružene države AmerikeFLFloridaHibridnoPolni delovni časSrednja ravenSeniorZahtevani Jezik: angleščinaVodja družbenih omrežij

Opis

  • Build and run social media strategy that supports brand and business goals.
  • Spot emerging social trends, platform changes, and algorithm shifts to inform content.
  • Set performance indicators, monitor results, and refine campaigns and content.
  • Turn analytics and platform insights into practical recommendations.
  • Oversee the social content calendar in partnership with an external agency.
  • Develop and adapt static, video, user-generated, and story content for each platform.
  • Film and produce social-first content using iPhone photography and video, and Canva.
  • Manage social communities and extend the reach of user-generated content.
  • Partner with the influencer and creator manager and connect with pet-loving audiences online.
  • Coordinate launches, promotions, and brand storytelling with Brand, Product, E-commerce, and Customer Service teams.
  • Keep organic and paid social plans aligned with performance marketing.
  • Coordinate content review and approval with legal and regulatory teams.
  • Benchmark competitors and industry activity across pet and consumer packaged goods social channels.
  • Handle social media crises and protect brand reputation.

Zahteve

  • Bring 3–5 years of advancing social media management experience in consumer packaged goods, consumer products, or pet and wellness brands.
  • Show a record of managing consumer brand social channels and growing engagement through planning and hands-on work.
  • Understand Instagram, TikTok, YouTube, Facebook, and Pinterest, including how their algorithms work.
  • Analyze performance metrics, draw insights, and adjust strategy accordingly.
  • Have experience directing agency partners and setting their strategic course.
  • Create and capture social-first content, including video and product-focused material.
  • Be comfortable filming content and occasionally appearing on camera.
  • Experience in regulated sectors or working with legal and regulatory teams on content approval is strongly preferred.
  • Write, edit, and tell stories effectively for digital and social audiences.
  • Communicate and collaborate exceptionally well.
  • Manage editorial calendars and coordinate stakeholder feedback and approvals.
  • Balance organized planning with flexibility in a fast-moving social media environment.

Ugodnosti

  • Medical, vision, and dental coverage.
  • Health savings account options.
  • 401(k) plan with a 6% employer match.
  • Short- and long-term disability coverage.
  • Three wellness days each year.
  • 20 paid time off days and 10 sick days annually.
  • Monthly fitness allowance.
  • Ongoing education and professional development opportunities.
  • Pet-related perks, including product allowances and pet insurance discounts.

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