Queen of the Thrones® este un brand de frumusețe și wellness destinat consumatorilor, axat pe produse cu ulei de ricin concepute de practicieni pentru îngrijirea pielii și a părului, precum și pentru ritualurile tradiționale cu ulei de ricin. Gama include comprese cu ulei de ricin, căptușeli, role și periuțe pentru gene și sprâncene, comercializate în principal prin canale directe către consumatori, cu disponibilitate și pentru vânzarea en-gros.
Compania pune accent pe designul atent conceput al produselor, certificările pentru produse ecologice și standarde de produse curate, testarea efectuată de terți, ambalajele din sticlă și uleiul presat la rece, fără hexan. Filosofia brandului asociază transparența surselor de aprovizionare cu îngrijirea de sine bazată pe ritualuri și suveranitatea feminină.
Personal Brand Content and Growth Manager - Canada Remote
Lead content production and audience growth for Be Well Queen’s wellness media platform. Oversee video, podcasting, partnerships, travel logistics, email marketing, and monetization initiatives.
Descriere
- Repurpose retreat, travel, teaching, interview, and phone footage into long-form YouTube videos, Reels, TikToks, Shorts, LinkedIn videos, and Pinterest pins
- Create narrative-led content series, audience journeys, and teaching sequences
- Plan filming requirements and direct the capture of footage and B-roll
- Recruit, brief, supervise, and quality-check freelance editors
- Keep the content calendar current and organized
- Shape YouTube channel structure, series, thumbnails, titles, packaging, retention strategy, and publishing cadence
- Launch and operate an audio podcast across Apple Podcasts, Spotify, and YouTube Music
- Set platform strategies and monetization plans for LinkedIn, Instagram, TikTok, Facebook, and Pinterest
- Identify, pitch, negotiate, and manage brand collaborations and sponsorships
- Negotiate retreat and destination partnerships following reviews while maintaining editorial independence
- Apply Canadian Ad Standards, FTC, and ASA disclosure requirements
- Deliver monthly performance reports with actionable recommendations
- Manage the WordPress site and publish SEO-focused blog content
- Oversee email segmentation, nurture campaigns, launches, promotions, and subscriber growth
- Create funnels that connect content with list growth, retreat sales, book sales, and event sales
- Organize international travel, filming permissions, local fixers, and retreat logistics
- Use shot lists, capture support, and publishing plans to ensure each trip generates content
- Develop the speaking pipeline and secure conferences, summits, and events worldwide
- Create a tiered podcast booking plan targeting 30–50 mid-tier appearances in the first year
- Assist with book launches and publicity campaigns
- Keep speaker, media, and press materials up to date
- Measure bookings against subscriber growth, list growth, sales, and relationship development
Cerințe
- Advanced video editing ability with Premiere Pro, DaVinci Resolve, Final Cut, or CapCut Pro
- A portfolio demonstrating successful short-form video performance
- Experience recruiting and overseeing freelance contributors
- Creator or operator-level fluency in YouTube, Instagram, LinkedIn, and TikTok
- Hands-on WordPress experience
- Experience using an email marketing platform such as Klaviyo, ActiveCampaign, ConvertKit, or Kajabi
- Strong writing skills for blog posts, emails, captions, and pitches
- Ability to coordinate international travel logistics and a speaking schedule
- Capacity to execute independently and take ownership of deliverables
- Wellness, health, travel, or hospitality industry experience strongly preferred
- Academic or professional background in history, classics, mythology, religious studies, or anthropology strongly preferred
- Spanish is a major advantage; Italian, French, or Portuguese are additional assets
- Specific experience growing a YouTube channel preferred
- Experience closing brand partnerships or sponsorships preferred
- Podcast production experience preferred
- Working knowledge of SEO fundamentals preferred
- Design skills in Canva, Figma, or Adobe applications preferred
- Previous experience supporting a creator, author, or speaker preferred
- Publicity, public relations, or book launch experience preferred