Charlotte Tilbury Beauty este o companie de produse cosmetice și îngrijire a pielii, fondată în 2013 de make-up artistul Charlotte Tilbury. Portofoliul său de produse de înfrumusețare include produse de machiaj, îngrijire a pielii, parfumuri și colecții de cadouri, printre care se numără produse cunoscute precum gama Pillow Talk și Charlotte’s Magic Cream. Brandul își deservește clienții prin canale de retail și digitale, inclusiv consultații virtuale și în magazine, concepute pentru a-i ajuta pe cumpărători să aleagă și să utilizeze produsele sale.
Assistant Manager, Influencer Marketing — New York City (Hybrid)
Lead influencer campaigns and paid partnerships for Charlotte Tilbury Beauty across North America. Coordinate creator relationships, social strategy, events, and campaign reporting.
Descriere
- Develop and manage influencer campaigns, covering strategy, talent selection, creator relationships, and reporting.
- Coordinate campaigns with Marketing and cross-functional teams to deliver programs that support brand priorities.
- Track campaign impact and report results using Traackr.
- Build creator relationships to tell the brand story, promote launches, and produce engaging branded content.
- Deliver a positive influencer experience that keeps creators connected to the brand.
- Support social and digital strategies to grow brand awareness and customer acquisition.
- Shape strategic thinking across social media and ecommerce.
- Build working relationships with talent agencies, influencer networks, and vendors.
- Work with Sales and Digital teams to connect influencer engagement with sales outcomes.
- Identify emerging social platforms and develop strategies to engage their audiences.
- Maintain creator community engagement through relationship meetings, follow-ups, seeding, and milestone gifts.
- Support the influencer coordinator with mailer strategy and community list reviews as needed.
- Build strong relationships with global teams.
- Assist with photoshoots, content management, and strategy as needed.
- Track current and emerging social and industry trends to identify fresh concepts.
- Contribute to event planning from initial preparation through completion.
- Manage multiple projects at once using strong organizational and project management skills.
- Lead paid partnership delivery, including timelines, on-site operations, content capture, approvals, and timely creator posts.
- Report to the Director of Influencer Marketing.
Cerințe
- 2–3 years of experience in communications, public relations, influencer relations, or advocacy relations.
- Interest in emerging technology, brand building, and storytelling.
- Experience in luxury or beauty.
- Ability to thrive in an entrepreneurial, hands-on environment.
- Strong relationship-building skills and ability to work with peers, partners, and industry contacts.
- In-depth knowledge of social media and performance marketing across Instagram, Facebook, YouTube, LinkedIn, Twitter, TikTok, Snapchat, and Reddit.
- Experience with digital analytics and social listening tools, including measuring campaign ROI and metrics that inform influencer strategy.
- Strong technical skills, including Microsoft Office, PowerPoint, social platforms, and tools such as Traackr.
- Excellent presentation, writing, and verbal communication skills.
- Meticulous attention to detail while managing multiple projects.
- Collaborative team mindset.
Beneficii
- Generous employee discount on all products.
- Medical, dental, and vision benefits.
- Pre-tax commuter benefits.
- Flexible Spending Account (FSA).
- Employee Assistance Program (EAP).
- 401(k) with company match.
- Paid time off.
- Birthday paid time off.