AIOS
AIOS
AIOS is a consumer telehealth company focused on weight management and men’s health. Its programs connect members with board-certified clinicians for personalized metabolic assessments, lab work, health coaching, and prescription-based treatment. Care options include GLP-1 therapies, testosterone support, and other metabolic medicines, with medications delivered directly to members. AIOS’s approach is designed for men seeking support with weight loss, energy, fertility, and sexual health.

Senior Funnel Conversion Lead (CRO)

Lead country-specific Meta-to-sale funnel optimization at AIOS, a global AI healthcare company. Run experiments with a product squad to support international GLP-1 growth.

Aprašymas

  • Own website conversion from Meta ads in an assigned country.
  • Build a strong understanding of target customers and local conversion behavior.
  • Develop, prioritize, and define macro and micro experiment hypotheses.
  • Lead a product squad of one engineer and one designer to execute and ship tests quickly and to a high standard.
  • Manage the testing cycle from idea and hypothesis through results, learning, and iteration.
  • Oversee the country's landing pages, quiz, and checkout.
  • Track key metrics and use findings to shape future tests.
  • Improve experimentation and analytics tools independently.
  • Drive international growth by improving funnel conversion and supporting higher Meta spend.
  • Partner with the existing Funnel Conversion Lead, Head of Performance, CEO, design, and engineering teams.
  • Report to the Head of Performance.
  • Run hands-on experiments using tools such as Omniconvert, PostHog, and Hex.

Reikalavimai

  • At least four years running a high volume of experiments—more than hundreds—for DTC ecommerce brands in fast-paced, high-transaction environments.
  • Experience understanding target customers and country-specific GLP-1 market dynamics.
  • Experience forming precise hypotheses and prioritizing macro and micro experiments.
  • Hands-on ownership of testing from ideation and setup through QA and readouts.
  • Experience using customer insights, session data, market research, and funnel performance analysis.
  • Understanding of the ad-to-landing-page handoff and how funnel conversion affects paid efficiency, including CPL, CAC, quality score, and landing-page experience.
  • Strong analytical skills, including analysis of customer segments and user behavior.
  • Familiarity with Omniconvert, PostHog, and Hex, with flexibility to use other tools.
  • Comfort with design principles and wireframing.
  • Technical ability to work with code and translate ideas into pixels.
  • Ability to lead a product squad of one software engineer and one web designer.
  • Ability to work mostly asynchronously in a chosen timezone and remain available until midday Pacific Time on most weekdays.
  • Willingness to work long days, weekends, and a standard 50–60 hour workweek.
  • Strong consumer experience judgment and funnel knowledge.

Privalumai

  • Comprehensive medical insurance, if appropriate.
  • Fully remote work.
  • Personal development budget for books, courses, and coaching.
  • Personal wellness budget for gym memberships and health apps.
  • Free membership with a clinic offering GLP-1s.
  • Free health coaching every two weeks.
  • Free work coaching every two weeks.
  • MacBook and work-from-home equipment provided as needed.
  • Early-stage equity.

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