Advantage Design Group — білім беру және оған қатысты салалардағы ұйымдарға қызмет көрсететін, штаб-пәтері Флорида штатының Джексонвилл қаласында орналасқан мультимедиялық дизайн және бағдарламалық жасақтама әзірлеу компаниясы. 1998 жылдан бері компания шығармашылық қызметтерді технологиямен ұштастырып, цифрлық рекрутингті, білім алушыларды қабылдау маркетингін және онлайн бағдарлауды қолдап келеді. Компанияның негізгі Advantage Orientation платформасы колледждер мен университеттерге жаңадан қабылданған студенттерді өзара әрекеттесу мен оқуын жалғастыруды қолдауға арналған интерактивті, жекелендірілген және бейнематериалдарға бай тәжірибелер арқылы бағыттауға көмектеседі.
Marketing Content and Event Manager - Jacksonville, FL (Hybrid)
Manage webinars, conferences, email campaigns, social content, and performance reporting. Support integrated marketing initiatives for a Jacksonville-based digital orientation platform company.
Сипаттама
- Lead webinars from planning and promotion through live delivery, follow-up, and post-event content
- Coordinate conference and event logistics, schedules, vendors, collateral, shipping, lead capture, and follow-up
- Develop, review, and schedule email campaigns and communications for clients
- Maintain email calendars, audience lists, segments, campaign records, and marketing automation workflows
- Plan social posts, event promotions, newsletters, email copy, and related campaign content
- Collaborate with writing and video teams to create and refine content using SEO, GEO, and AEO practices
- Coordinate with Creative, Video, Web, and Sales teams to advance campaign assets and deadlines
- Compile monthly marketing metrics into concise, actionable summaries
- Evaluate events, vendors, audience opportunities, and campaign concepts, then provide recommendations
- Organize calendars, checklists, systems, and details while balancing competing priorities
- Work with the Director of Creative and Marketing across campaign planning, launch, and follow-up
- Coordinate with sales teams and company leadership
Талаптар
- Bachelor’s degree in marketing, communications, business, or a related discipline preferred
- Five or more years of progressively responsible experience in event, content, campaign, or digital marketing may substitute for a degree
- Proven ability to plan and deliver events and integrated marketing campaigns
- Background coordinating conferences, trade shows, webinars, or comparable marketing events
- Experience creating and scheduling email campaigns
- Experience managing audience lists or segments
- Experience using marketing automation workflows
- Strong copywriting, editing, project management, and organizational abilities
- Experience turning campaign, event, email, social, or website metrics into understandable reports
- Proficiency with Microsoft Office
- Experience using CRM, marketing automation, webinar, event, or social publishing platforms
- Ability to lift event props and materials weighing up to 25 pounds
- Highly organized and reliable
- Proactive approach with the ability to anticipate next steps
- Excellent writing and editing skills
- Strong attention to detail with consistent quality control and follow-through
- Comfort using CRM, marketing automation, email, webinar, event, social, and reporting tools
- Ability to select meaningful metrics, identify trends, and summarize insights for leadership
- Resourceful and calm when plans change or execution issues arise
- Collaborative approach to coordinating teams and stakeholders
- Dynamics 365 Customer Insights or comparable CRM and marketing automation experience preferred
- Familiarity with higher education, HR technology, or B2B software marketing preferred
- Experience with lead nurturing, audience segmentation, website content, campaign reporting, SEO, and AI-powered search practices preferred
- Knowledge of accessible and inclusive marketing and event practices preferred
Артықшылықтар
- Competitive base salary
- 401(k) plan with company matching
- Profit-sharing program
- Group health insurance
- Dental coverage
- Vision coverage
- Paid vacation
- Paid holidays
- Gym membership
- Stocked breakroom
- Continuing education and training
- Mentorship opportunities
- Career development support
- Hybrid schedule including two remote days per week after onboarding