Pharmacy2U Ltd is a UK-based online pharmacy and digital healthcare provider combining regulated pharmacy services with prescription delivery, private online consultations and health-focused ecommerce. Its services connect with NHS systems and GP practices, while its Online Doctor offering supports private treatments. Customers can manage repeat prescriptions, track orders and access health information through the company’s digital tools and app, alongside a range of prescription, over-the-counter, wellness, skincare, baby and pet health products.
Senior SEO & Content Executive - Leeds Hybrid
Senior SEO and content specialist responsible for growing organic traffic, search visibility and conversions for a leading UK online pharmacy. The role covers technical SEO, on-page optimisation and content across the website and app.
Description
- Help deliver the SEO and content roadmap to increase organic traffic and customer acquisition
- Research keywords and identify opportunities to expand content performance
- Optimise website and app content to strengthen search visibility and rankings
- Monitor technical SEO, site performance and user experience, supporting improvements where needed
- Work with Ecommerce, Content and Analytics teams to improve conversion performance
- Support content planning and production in line with SEO best practices
- Assist with digital PR and link-building initiatives to grow brand visibility
- Analyse SEO performance using GA4 and Google Search Console, and prepare reports
- Test SEO initiatives, assess their results and recommend next steps
- Keep current with SEO developments and share relevant best practices across the business
Requirements
- Substantial SEO experience gained in-house or at an agency
- A track record of increasing organic traffic and improving search performance
- Strong practical knowledge of Google Search Console, GA4 and SEO tools such as Screaming Frog
- Understanding of technical SEO, site performance and structured data
- Experience planning, creating or optimising content for search
- Confidence analysing data and turning findings into actionable recommendations
- High attention to detail and a consistently accurate approach
- Ability to manage competing priorities and meet deadlines
- Collaborative working style with the ability to build relationships across teams
- Proactive approach and enthusiasm for learning and following SEO developments
- Applicants must demonstrate the right to live in the UK
- Successful applicants must complete a DBS check
Benefits
- Contributory pension scheme
- Occupational sick pay
- Long-service awards and refer-a-friend bonuses
- Professional registration fees covered, including GPhC, NMC and CIPD
- Cycle to Work and Green Car schemes, subject to eligibility
- Enhanced maternity and paternity pay
- Flexible hybrid working to support work-life balance
- Discounted private healthcare insurance through Aviva
- Employee Assistance Programme and in-house mental health support
- Discounted gym memberships through Blue Light Card and benefits schemes
- Regular health and wellbeing initiatives
- Strong support for CPD, training and professional development
- 25 days of annual leave, increasing with service
- Holiday purchase and sale scheme
- Blue Light Card and employee discount platform
- Exclusive discounts at The Springs in Leeds
- 25% discount on health and beauty purchases
- 25% discount on Pharmacy2U Private Online Doctor services
- Regular social events throughout the year
- Core-hours approach with flexible working around 09:30–16:00