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Printfresh
Printfresh
11 – 50 Employees
eCommerceFashionRetail
Printfresh is a family-owned lifestyle brand and direct-to-consumer retailer based in Philadelphia, creating colorful apparel and home goods for its online store. Its hand-drawn prints appear across pajamas, loungewear, robes, dresses, and accessories, with production carried out alongside artisan partners in Jaipur using organic cotton and hand-screen-printing. The company operates in fashion, retail, and e-commerce, and its assortment includes inclusive sizing and sustainability initiatives. Printfresh hires for a team working across its consumer brand and online retail business.
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Senior Manager, Brand Experiences and Events

Lead Printfresh’s experiential calendar, events, and retail activations, coordinating production, budgets, agencies, and cross-functional teams from Philadelphia.

USUnited StatesPAPennsylvaniaHybridFull-timeSeniorEnglish RequiredBrand Manager

Description

  • Set the annual schedule for brand events and activations, from influencer gatherings and press previews to retail programs, pop-ups, and campus events.
  • Plan experiences by defining their concepts, goals, audiences, budgets, and measures of success.
  • Oversee the yearly event budget, compare actual costs with forecasts, and coordinate funding commitments.
  • Direct event production and logistics from initial briefs through on-site execution, including vendors, contracts, travel, installation, and post-event recaps.
  • Coordinate meetings and clarify ownership so internal and external contributors stay on schedule.
  • Lead public relations efforts and cultivate relationships with editors, influencers, and collaboration partners.
  • Create a repeatable program of events and activations for the Philadelphia retail store.
  • Work across Retail, Merchandising, Operations, Finance, and Creative.
  • Oversee external public relations agencies.
  • Review event feedback and recaps, improve future programs, and develop an event playbook.
  • Work closely with the Head of Growth, Director of Organic Marketing, and Founder and Creative Director.

Requirements

  • Bring 6–10 or more years of experience in experiential marketing, event production, brand marketing, influencer marketing, public relations, or hospitality.
  • Show exceptional initiative and ownership.
  • Use AI actively to extend your capabilities.
  • Have independently delivered complex events from planning through completion.
  • Be skilled in vendor sourcing, negotiation, and budget management, with experience overseeing agencies and external producers.
  • Bring creative thinking and strong problem-solving skills.
  • Stay composed and make decisions when plans change at the last minute.
  • Communicate effectively with founders, editors, influencers, and VIPs.
  • Be comfortable building processes while running a program; the first year combines creating the program with establishing its infrastructure.
  • Experience in fashion, lifestyle, beauty, home, or hospitality is strongly preferred.
  • Be comfortable traveling 20–30% of the time.
  • Expect to spend approximately 45–65 working days per year traveling or working away from Philadelphia.
  • Typical travel is one to two trips per month, including short visits to New York City and longer trips for pop-ups, launches, and influencer experiences.
  • Occasional international travel may be required when included in the approved calendar.

Benefits

  • Health and dental insurance.
  • Paid time off and paid holidays.
  • 401(k) plan with company match.
  • Employee discount on Printfresh products.

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