Sweat Pants Agency
Sweat Pants Agency
11 – 50 Employees
B2BeCommerceMarketing
Sweat Pants Agency is a growth-focused digital marketing agency serving businesses from startups to Fortune 500 companies. Its team develops and manages campaigns across Meta, Google, LinkedIn, and TikTok, alongside email and SMS marketing programs. The agency works closely with clients to build tailored strategies, adapt to each brand’s voice, and pursue measurable growth through transparent, flexible marketing partnerships.

Remote Media Buyer and Creative Strategist

Lead Meta advertising strategy and creative production for direct-to-consumer and eCommerce brands. Own research, landing pages, client communication, and new-customer performance economics.

Description

  • Manage 4 to 6 DTC accounts as strategist, media buyer, creative lead, and primary client contact
  • Oversee monthly advertising budgets from $30,000 to $1 million
  • Present performance results, strategic plans, and supporting rationale to clients
  • Investigate customer reviews, ad comments, support tickets, Reddit discussions, and competitor ad libraries
  • Use internal OCR and ad-transcription tools to evaluate creative and campaign performance
  • Develop creative briefs and advertising scripts
  • Guide editors and designers through production and revision cycles
  • Launch approximately 8 to 10 new advertisements each week
  • Create and test advertorials, comparison pages, and product detail pages
  • Use Claude Code or equivalent tools to build landing pages and deploy them to Vercel and test subdomains
  • Identify and resolve constraints involving creative, offers, average order value, landing pages, and checkout
  • Report on new-customer CPA and ROAS while articulating attribution perspectives
  • Conduct client calls during US Eastern business hours

Requirements

  • Hands-on experience managing Meta advertising at meaningful spend for DTC and eCommerce brands
  • Documented results across CPA, ROAS, revenue, and implemented performance improvements
  • An AI-native workflow using Claude or an equivalent tool in day-to-day work
  • Ability to build and launch landing pages with Claude Code or an equivalent tool
  • Ability to research, write, and create a conversion-focused page from the ground up
  • Native or near-native English proficiency for direct-response writing
  • Experience developing hooks, scripts, ad copy, and advertorials
  • Strong communication skills for explaining concepts, presenting results, advocating for ideas, challenging client decisions, and escalating issues
  • Creative direction experience with the judgment to uphold quality standards
  • Availability for client calls during US Eastern business hours
  • Experience with Shopify stores or eCommerce brands is advantageous
  • Willingness to own account performance end to end and work without a ticketing system

Benefits

  • Work on established brands with substantial advertising budgets
  • Learn through fast-paced testing and iteration
  • Build repeatable frameworks designed to scale
  • Progress toward senior strategy and broader responsibility based on performance
  • Work remotely with the ability to live anywhere
  • Maintain a flexible schedule outside client calls during US Eastern business hours

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