Walmart is a global retail and eCommerce company serving consumers through hypermarkets, discount department stores, grocery locations, and an online marketplace. Its broad product offering is supported by a large physical-store network, direct-to-consumer operations, and the logistics and supply-chain systems needed to keep products moving across the business.
Director of Marketing Planning and Seller Marketing Strategy
Lead Walmart Marketplace seller marketing through insight-led strategy, analytics, and budget planning. Guide cross-functional teams, brand planning, and performance measurement.
United States
California
New Jersey$110,000 – $286,000 / year
On-siteFull-timeLeadEnglish RequiredChief Marketing OfficerDescription
- Create marketing strategies that use customer insights and analytics to grow the brand and engage sellers.
- Coordinate with legal, finance, planning, and technology teams to connect marketing programs with business goals.
- Allocate budgets and refine media investments to improve campaign performance and return on investment.
- Guide creative brief development and maintain a consistent brand across channels and campaigns.
- Track performance, adapt plans using data, and recommend priority audiences and marketing initiatives.
- Develop and coach a strong team, supporting ongoing learning and professional growth.
- Advance Walmart Marketplace Seller Marketing’s seller engagement and growth with integrated, data-led programs.
- Direct marketing planning, brand management, and performance analysis in support of marketplace goals.
Requirements
- Bachelor’s degree in business, marketing, communications, or a related field plus four years of marketing or related experience, or seven years of marketing or related experience.
- At least one year of supervisory experience or experience leading cross-functional projects.
- Expertise in shaping and delivering marketing strategies informed by seller insights and analytics.
- Experience leading cross-functional teams and working with stakeholders.
- Ability to develop and implement brand management and marketing plans that support business goals.
- Proficiency in managing budgets and allocating marketing resources.
- Ability to manage performance using data-driven insights.
- Experience in project and category management.
- Strong communication and collaboration skills.
- An MBA is preferred.
Benefits
- Performance-based bonus awards
- Medical, vision, and dental coverage
- 401(k) plan
- Stock purchase plan
- Company-paid life insurance
- Paid time off, including sick leave
- Parental leave
- Family care leave
- Bereavement leave
- Jury duty leave
- Voting leave
- Short-term and long-term disability coverage
- Company discounts
- Military leave pay
- Adoption and surrogacy expense reimbursement
- Live Better U education benefit, with tuition, books, and fees covered for eligible programs
- Stock compensation may be available for certain positions