
Situation is a New York-based marketing and creative services agency serving live entertainment, attractions, theater, sports, and arts and culture organizations. Founded in 2003, the agency uses an audience-first approach to help experience-focused brands clarify their stories, reach the right audiences, strengthen relationships, and grow revenue. As part of Situation Group, Situation brings together experience leaders and applies current technology and industry insight to develop creative solutions for shared experiences.
Director of Agency Communications — Situation, New York Hybrid
Lead external communications for Situation, a full-service agency serving live-experience brands and building passionate communities. Drive media relations, thought leadership, executive visibility, partnerships, events, and related engagement initiatives.
Description
- Lead and refine Situation’s external presence
- Set and execute communications and content strategy across media, social, thought leadership, events, and other external channels
- Surface stories, ideas, people, client work, and insights with broader audience potential
- Develop relationships with journalists, influencers, press contacts, and industry voices
- Present Situation, its people, work, and perspectives to trade and mainstream media
- Oversee awards, innovation lists, agency rankings, and other recognition opportunities
- Create speaking and participation opportunities for leaders and team members across panels, juries, conferences, podcasts, and industry platforms
- Build a proactive visibility strategy for senior leadership
- Shape ideas, perspectives, research, and experience into compelling pitches and platforms
- Expand Fandom Unpacked into a broader communications and thought-leadership platform
- Repurpose research and intellectual property across social content, articles, presentations, events, and client-exclusive materials
- Identify external storytelling opportunities for Project philanthropy and strengthen client and partner engagement
- Create an agency hospitality and engagement strategy
- Organize gatherings for clients, prospects, partners, and other relevant audiences
- Use tickets, trade, sponsorships, donations, and other agency assets strategically to strengthen relationships
- Make Situation’s events more purposeful, valuable, and distinctive
- Report to the President, collaborate with agency leadership and business units, and lead the communications agenda
Requirements
- Bring 6–8 or more years of experience in communications, public relations, brand, or agency work
- Experience in entertainment, culture, media, advertising, sports, hospitality, or a related field is preferred
- Demonstrate the ability to create opportunities, not only execute existing plans
- Maintain strong relationships across media and industry networks
- Show a track record of earning press coverage and securing speaking opportunities, awards, panels, partnerships, and other visibility opportunities
- Write and tell stories exceptionally well
- Apply strong strategic judgment
- Understand a business quickly and translate its work, people, and ideas into a clear external narrative
- Be highly connected and relationship-oriented
- Engage comfortably with senior clients, journalists, industry leaders, partners, influencers, and prospects
- Work entrepreneurially and with strong self-direction
- Operate independently across multiple workstreams and remain accountable for outcomes
Benefits
- Competitive base salary
- Medical, dental, and vision coverage
- Retirement plan with employer match
- Life and disability insurance
- Generous paid time off including vacation, sick time, “life happens” days, birthdays, summer Fridays, and public holidays
- Paid family leave
- Cold brew coffee, snacks, and fresh fruit
- Wellness resources
- Special access to New York City’s arts and entertainment scene
- Workplace awards recognizing commitment to the team