Trivium Group
Trivium Group
51 – 200 Employees
ConsultingeCommerceMarketing
Trivium Group is an Amazon-focused marketing and consulting agency serving consumer brands across e-commerce marketplaces. Its work spans Amazon account management, PPC and DSP advertising, creative optimization, and TikTok Shop support, with particular experience in CPG, health and wellness, and supplements. The team combines marketplace analytics with tailored strategy and hands-on campaign oversight to help brands improve conversion performance, manage advertising efficiency, and pursue profitable growth.

Direct Response Creative Strategist (Remote)

Lead performance-focused creative strategy for a seven-figure health and supplements brand. Develop angles, briefs, research, scripts, and data-informed concepts that drive advertising results.

Description

  • Lead the brand’s creative strategy across angle development, market research, brief creation, scriptwriting, and ad account analysis.
  • Create 15 briefs each week across multiple products and conversion funnels.
  • Research daily with GetHooked, AdSpy, and the Meta Ads Library.
  • Review and quality-check briefs prepared by junior strategists.
  • Coordinate with editors through Asana and Frame.io.
  • Analyze live campaign performance and apply insights to future creative concepts.
  • Build and eventually manage a creative pod with direct reports.
  • Support performance reviews and initiatives to improve creative results.

Requirements

  • At least four years of direct response creative strategy experience.
  • Practical experience in health, wellness, or supplements.
  • At least one advertisement that exceeded $100,000 in spend during a single month.
  • Advanced familiarity with Meta Ads Manager and metrics such as CPA, nCPA, hook rate, CTR, AOV, RPV, and cohort data.
  • Experience conducting research with GetHooked, AdSpy, and the Meta Ads Library.
  • Professional background in video and direct response advertising.
  • Working knowledge of VSL and native ad conversion at scale.
  • Experience managing and developing junior strategists.
  • Ability to perform effectively in lean, fast-moving environments.
  • Submit a portfolio or ad examples that include spend results with the application.

Benefits

  • Performance incentive equal to 3–5% of spend.
  • Potential discussions around equity and profit sharing.
  • Direct mentorship from operators who have scaled multiple brands.
  • Opportunity to build and manage a creative pod.
  • Ownership of creative angles, concepts, and briefs.
  • AI-first workplace with dedicated AI operations support.

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