Pear Tree.
Pear Tree.
Pear Tree. is a Melbourne-born offshore recruitment and hiring services company helping businesses in Australia, the United States, and the United Kingdom build teams with skilled offshore professionals, primarily in the Philippines. Its services cover the full hiring process, including candidate sourcing, screening, skills assessments, video interviews, and reference checks. Pear Tree. also supports payroll, Employer of Record arrangements, compliance, and onboarding, with a six-month replacement guarantee. The company recruits for roles across IT, sales and marketing, finance, creative, administration, and operations, with a direct-hiring model designed to reduce agency markups and connect businesses more closely with their offshore talent.

Digital Marketing, AI and Operations Coordinator (Remote, Philippines)

Remote coordinator role supporting a Māori-owned New Zealand adventure tourism business. Responsibilities span social media, website content, email marketing, administration, and AI-enabled workflow improvement.

Description

  • Create, schedule, and publish content across Facebook, Instagram, TikTok, and YouTube
  • Transform footage from GoPros, phones, and guides into engaging content
  • Edit short-form videos for Reels, TikTok, and YouTube Shorts
  • Support the production of longer-form YouTube content
  • Maintain and manage the social media content calendar
  • Repurpose existing photography and video across digital platforms
  • Track comments, messages, engagement, and social media results
  • Maintain and update the Rotorua Combos website and digital channels
  • Keep product details, pricing, images, links, and website content accurate
  • Manage Rotorua Combos social channels and promote Rotorua experiences and combination products
  • Provide basic SEO support and flag outdated or inaccurate content
  • Monitor assigned business emails and help handle customer and agent enquiries
  • Process basic invoices and related administration
  • Enter and maintain accurate business, booking, and customer data
  • Update the Master Report and other internal reporting tools
  • Keep digital records and files organised
  • Support online review management and customer responses
  • Create and format newsletters and promotional email campaigns
  • Plan email marketing, segment databases, maintain lists, and measure newsletter performance
  • Apply AI tools to content, newsletters, blogs, websites, reporting, data entry, and workflow automation
  • Find repetitive tasks that could be simplified or automated
  • Research AI tools, record effective workflows, and connect systems to reduce duplicate work
  • Document practical processes and help reduce repetitive tasks for the New Zealand-based team

Requirements

  • Experience managing social media accounts for businesses
  • Strong working knowledge of Facebook, Instagram, TikTok, and YouTube
  • Proficiency in short-form video editing
  • Experience managing websites or CMS platforms such as WordPress
  • Strong written English communication skills
  • Exceptional attention to detail
  • Strong organisational and data-entry abilities
  • Confidence using spreadsheets and web-based business systems
  • Experience with AI tools such as ChatGPT or comparable platforms
  • Ability to work independently while managing competing priorities
  • Comfort learning new software and digital systems
  • Cultural awareness and sensitivity when representing a Māori-owned New Zealand business
  • Interest in tourism, travel, and adventure experiences
  • Experience with New Zealand or international tourism, adventure tourism, WordPress, Canva or comparable design tools, video editing software, Xero, email marketing platforms, Google Workspace, online booking systems, tourism distribution or OTA platforms, basic SEO, AI automation or workflow tools, social media scheduling platforms, or reporting dashboards and spreadsheet-based reporting is advantageous

Benefits

  • Remote work
  • Work aligned with the New Zealand time zone
  • Six-month contract with potential extension based on performance

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