North Star Network
North Star Network
51 – 200 Employees
GamingMediaSports
North Star Network is a global sports and gaming media network that builds digital experiences and fan communities for sports and e-sports audiences in more than 30 countries. Its platforms publish content and provide support intended to help bettors make informed choices, while connecting audiences with more than 600 advertisers. The company’s work spans editorial content, marketing, monetization, and technology development, with a growing team producing over 5,000 pieces of content each month. North Star Network also works with established betting and gaming brands and has expanded its international presence through strategic acquisitions.

Content Manager - Poland, Remote

Lead SEO-focused content planning, production, and optimization for North Star Network’s sports and betting platforms. Coordinate writers and editorial workflows across Eastern European markets.

Description

  • Plan, produce, and optimize high-quality content for Eastern European audiences
  • Deliver the editorial roadmap against SEO priorities, audience needs, and business goals
  • Partner with SEO specialists, editors, writers, product teams, and business stakeholders
  • Coordinate content writers while maintaining quality standards and efficient editorial operations
  • Manage content production in line with the editorial calendar and SEO priorities
  • Research keywords and analyze competitor content
  • Prepare detailed briefs covering target keywords, structure, and tone of voice
  • Verify that published content meets brand standards, audience expectations, and business objectives
  • Manage the complete content lifecycle from initial idea through publication
  • Refresh and optimize existing content to strengthen SEO performance and user experience
  • Use analytics tools to assess content performance and uncover opportunities for improvement
  • Apply SEO best practices to internal links, metadata, and content formatting
  • Review performance metrics and refine content strategies with the SEO team
  • Work with writers, editors, and designers to maintain consistency and accuracy
  • Evaluate drafts for editorial quality, factual accuracy, and clarity
  • Help localize and adapt content for Eastern European markets
  • Contribute to content reviews and provide feedback that strengthens editorial standards and workflows

Requirements

  • At least two years of experience in digital content management, editorial work, or SEO content strategy
  • Solid knowledge of SEO best practices and content performance metrics
  • Excellent writing, editing, and organizational abilities
  • Able to manage multiple projects and stakeholders at the same time
  • Experience with WordPress or a comparable CMS is advantageous
  • Background or interest in sports, betting, or iGaming is highly valued
  • Fluent in English and Polish
  • Knowledge of Eastern European languages, particularly Bulgarian or Czech, is a significant advantage
  • Highly detail-oriented with a strong commitment to accurate, high-quality editorial work
  • Applicants must be at least 18 years old

Benefits

  • Work fully remotely with flexible hours
  • Join a multicultural, collaborative team
  • Access career development opportunities at an international media company
  • Work in a culture that encourages autonomy, innovation, and initiative
  • Receive a competitive salary based on experience and profile

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