NRTC
NRTC
NRTC helps rural-serving cooperatives and other member organizations expand access to reliable technology. Its work spans broadband network planning and engineering, procurement, managed services, cybersecurity, smart grid systems, and mobile services. The organization supports members across telecommunications and energy, including with feasibility studies and operational support for the networks and services they provide.

Remote Digital Marketing Specialist at NRTC

Manage paid search and social campaigns, analytics, and digital strategy for Pivot, NRTC’s agency serving rural utilities and nonprofits. Develop client content and explore how generative search and AI tools are shaping marketing.

Opis

  • Plan, launch, optimize, and analyze paid social and search campaigns across multiple accounts and platforms.
  • Manage advertising through Google Ads, Meta Ads, Nextdoor Ads, MNTN Ads, LinkedIn Campaign Manager, and other platforms.
  • Set up and analyze conversion tracking with Google Tag Manager and Google Analytics.
  • Develop and assess social and search marketing strategies for B2B and B2C audiences.
  • Build Pivot’s and clients’ social presence through strategy, content creation, and organic publishing.
  • Audit social and search marketing activity and recommend improvements.
  • Track emerging trends in social media and search marketing effectiveness.
  • Build expertise in generative search optimization and AI marketing tools, including how ChatGPT and similar technologies affect search behavior and content strategy.
  • Create educational resources for the Pivot team.
  • Contribute to creative brainstorming and strategy for campaigns and client initiatives.
  • Carry out other duties as assigned.

Zahteve

  • Bachelor’s degree in marketing, advertising, communications, public relations, business, digital media, or a related field, or an equivalent combination of education and relevant professional experience.
  • At least two years of professional experience with paid social media and/or Google Ads.
  • Strong knowledge of social platforms, including Facebook, Twitter, Instagram, Pinterest, Snapchat, TikTok, Nextdoor, and YouTube.
  • Ability to work across both the creative and analytical aspects of social content development and publishing.
  • Foundational knowledge of SEO audits, optimization, and reporting is preferred.
  • Experience managing multiple clients at once.
  • Strong understanding of customer and market dynamics and needs.
  • Demonstrated ability to build strong client relationships.
  • Excellent grammar and professional writing skills.
  • Strong attention to detail and accuracy.
  • Ability to communicate and collaborate across departments.
  • Nonprofit experience is a plus.
  • Ability to communicate messages clearly.
  • Ability to encourage clients to consider new approaches.
  • Google Ads certification is preferred.
  • Ability to sell ideas.
  • Must have reliable internet access and a quiet, distraction-free work environment.

Ugodnosti

  • Remote work arrangement.
  • Occasional travel of up to 5% may be required.
  • Reliable internet access and a quiet, distraction-free work environment.

Sorodna delovna mesta

ReminderMedia

Remote Digital Marketing Specialist

ReminderMedia
201 – 500 Zaposleni
B2BNepremičnineTrženje

Run and scale lead-generation campaigns across Google, Meta, and ChatGPT Ads for ReminderMedia’s small-business marketing services. Use AI-assisted creative and automations to support campaigns across thousands of client accounts.

Odpri