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Peasy
Peasy
51 – 200 Angajați
AsigurăriConsultanțăLogistică
Peasy este un serviciu belgian de comparare a ofertelor pentru gospodării și de schimbare a furnizorilor, axat pe reducerea cheltuielilor fixe. Îi ajută pe clienți să compare opțiunile pentru credite ipotecare, asigurări, energie și telecomunicații, apoi îi sprijină în schimbarea furnizorilor și în gestionarea documentelor aferente. Clienții pot folosi instrumentele online de comparare Peasy sau pot primi consiliere față în față printr-o rețea de aproximativ 70 de birouri din Flandra și Bruxelles. Activitatea sa îmbină îndrumarea consumatorilor, serviciile de comparare și sprijinul practic pentru schimbarea furnizorilor.
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Locurile de muncă ale companiei

Performance Marketing Specialist

Lead paid search, SEO and UX acquisition for Peasy, improving campaign performance and conversion across its insurance, credit and energy offerings. Plan budgets, analyze results and coordinate external specialists with Product, Tech and Customer Care.

BEBelgiaHibridNormă întreagăNivel mediuSeniorLimbă Obligatorie: englezăLimbă Obligatorie: neerlandezăMarketing de performanță

Descriere

  • Build, manage and optimize paid search campaigns against ROAS and other KPIs.
  • Improve on-page and technical SEO.
  • Develop keyword and content strategies.
  • Analyze backlinks and competitors.
  • Identify and implement website UX improvements.
  • Run A/B tests and optimize conversion funnels.
  • Prepare weekly performance dashboards.
  • Provide data-led insights and trend analysis to guide optimization.
  • Plan and report on monthly and annual budgets.
  • Maintain cost-per-acquisition targets.
  • Select, manage and improve the work of external paid search agencies, UX firms and SEO specialists.
  • Review external partners’ contracts and deliverables.
  • Work with Product, Tech and Customer Care on landing pages, tools, tracking, analytics, technical SEO and reputation management.
  • Report directly to the Head of Marketing.

Cerințe

  • At least five years of hands-on performance marketing experience in paid search, SEO or both, at companies of comparable scale and complexity.
  • A proven record of results, such as lead or acquisition growth and improved ROAS.
  • Technical proficiency with Google Ads, Google Analytics 4, Search Console and SEO tools such as Semrush or Ahrefs.
  • Able to work independently with a focus on execution and impact.
  • Strong analytical skills and confidence working with data and spreadsheets.
  • Excellent spoken and written Dutch and English.
  • Experience in financial services or digital commerce, including mortgages, insurance or energy, is an advantage.
  • Experience with conversion rate optimization or UX testing is an advantage.
  • Experience managing budgets and agencies is an advantage.
  • Familiarity with n8n, Looker Studio or similar automation and business intelligence tools is an advantage.

Beneficii

  • Autonomy and direct influence over acquisition strategy and results.
  • Work with a strong product and technology team.
  • Modern technology stack and data infrastructure.
  • Professional development through training and industry networking.
  • Market-rate salary and benefits.
  • Flexible hybrid working in the Zaventem/Brussels region.
  • Ambitious, results-focused team.

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