Terumo Europe
Terumo Europe
Terumo Europe face parte dintr-o companie globală de dispozitive medicale, cu origini în Japonia, axată pe îmbunătățirea asistenței medicale prin tehnologii și soluții de încredere. Terumo își desfășoară activitatea în peste 160 de țări și regiuni, dezvoltând modalități de a reduce dificultățile fizice și emoționale cu care se confruntă pacienții și de a răspunde nevoilor practice din mediile medicale. Activitatea sa este strâns legată de profesioniștii din domeniul sănătății, având ca obiectiv pe termen lung îmbunătățirea îngrijirii pacienților și contribuția la societate.

Digital Marketing Intern – Terumo Europe (Belgium, Onsite)

Support Terumo Europe’s pharmaceutical-solutions website with GA4, Contentsquare, SEO, and content optimization. Help advance data-informed digital customer experience initiatives.

Descriere

  • Help evolve the PSD website from a newly launched platform into a performance-focused digital channel
  • Track and evaluate website performance with Google Analytics 4 (GA4) and Contentsquare
  • Examine user behavior, customer journeys, heatmaps, session recordings, and engagement data
  • Recommend improvements to user experience, accessibility, content performance, and conversion journeys
  • Contribute to SEO and content optimization work
  • Partner with internal teams and external providers to strengthen website performance and user experience
  • Compare digital best practices across Terumo business units and external organizations
  • Build dashboards, reports, and insights that inform data-driven website optimization

Cerințe

  • Working toward a bachelor’s or master’s degree in digital marketing, business management, communications, or a related discipline
  • Demonstrated interest in digital marketing, marketing technology, artificial intelligence, and data-led decision-making
  • Comfortable independently investigating new tools, approaches, and industry practices
  • Analytical thinker with strong research and problem-solving abilities
  • Willingness to take responsibility for assigned projects
  • Able to present recommendations clearly to marketing and business stakeholders
  • Fluent written and spoken English

Beneficii

  • Practical exposure to Google Analytics 4 (GA4), Contentsquare, Adobe Experience Manager (AEM), and SEO
  • Coaching and guidance throughout the internship
  • Opportunity to work with marketing specialists and international stakeholders
  • Supportive multicultural workplace
  • Meaningful digital initiative with clear business impact

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