Schaeffler ir 1946. gadā dibināts pasaules mēroga autobūves un rūpniecības piegādātājs, kas pazīstams ar augstas precizitātes komponentiem un sistēmām, ko izmanto mobilitātes un ražošanas jomā. Uzņēmuma darbība apvieno inženieriju, produktu izstrādi un modernas ražošanas tehnoloģijas, lai nodrošinātu risinājumus autobūves, aviācijas un rūpniecības lietojumiem, koncentrējoties uz inovatīvām un ilgtspējīgām tehnoloģijām.
Senior Marketing Manager, Vehicle Solutions – Schaeffler | Cuautitlán Izcalli
Lead regional B2B marketing, communications, and brand programs for Schaeffler’s vehicle solutions portfolio. Coordinate sales, product, and global marketing teams across the Americas.
Apraksts
- Create integrated communications plans for VLS products, brands, and service solutions aligned with business and product strategies.
- Direct product launches, marketing and sales campaigns, promotional programs, and advertising while evaluating results against objectives.
- Bridge marketing and sales teams and oversee collaborative initiatives with distribution partners.
- Establish the tools, training, guidelines, and other resources needed for marketing and product management.
- Coordinate regional assignments and projects sponsored by Global Marketing.
- Partner with Sales, Technical Services, Product Management, Digital, Regional Marketing, and Global Marketing teams.
- Work with internal and external stakeholders to reinforce Schaeffler’s brand identity.
- Evaluate competitors, market conditions, industry developments, and consumer trends.
- Develop strategic sponsorships and opportunities to promote the brand.
- Maintain compliance with applicable laws, corporate policies, guidelines, and standards.
- Keep internal stakeholders informed about marketing priorities and objectives.
- Roll out global VLS Marketing and Communications strategies, campaigns, and brand programs throughout the Americas.
- Share regional insights, proven practices, and growth opportunities with global VLS Marketing and Communications leadership.
- Apply Schaeffler brand standards, messaging frameworks, and communication guidelines consistently.
- Set, track, and communicate regional marketing KPIs covering campaign performance, customer engagement, and business impact.
- Supply customer, competitor, and market intelligence to support regional and global marketing decisions.
- Lead internal and external communications across the region.
Prasības
- Degree in business administration or marketing management preferred.
- 10–15 years of experience in a B2B industry.
- Background planning and delivering communications, marketing projects, and events.
- Strong organizational abilities with a clear focus on achieving targets.
- Excellent spoken and written English communication skills.
Priekšrocības
- Professional development opportunities.
- Strong opportunities for career development.
- Equal opportunity and affirmative action employer.