Cushman & Wakefield ir globāls komerciālā nekustamā īpašuma pakalpojumu uzņēmums, kas klientiem sniedz pakalpojumus aģentūras nomas, aktīvu pārvaldības, kapitāla tirgu, nekustamā īpašuma lietotāju apkalpošanas, projektu un attīstības, nomnieku pārstāvības, kā arī vērtēšanas un konsultāciju jomā. Uzņēmuma darbība aptver tādas nozares kā loģistika un rūpniecība, daudzdzīvokļu dzīvojamie projekti, mazumtirdzniecība, dzīvības zinātnes, datu centri un veselības aprūpe. Vairāk nekā 60 valstīs strādājošie profesionāļi apvieno tirgus zināšanas un izpēti ar uzmanību klientu apkalpošanai, daudzveidībai, vienlīdzībai un iekļaušanai, kā arī vides, sociālās atbildības un pārvaldības prioritātēm.
Marketing Specialist, Commercial Real Estate Campaigns
Lead commercial property marketing campaigns for Cushman & Wakefield, from kickoff through delivery. Coordinate strategy, stakeholders, campaign assets, and performance reporting for national brokerage teams.
Apraksts
- Oversee property marketing projects from kickoff through final delivery.
- Work with brokerage and property marketing teams to understand properties, audiences, differentiators, objectives, and needs.
- Shape property marketing strategies and recommend suitable tactics and deliverables.
- Coordinate integrated campaigns across print and digital channels.
- Bring together content, design, web, video, and other marketing partners to deliver cohesive campaigns.
- Guide cross-functional partners throughout project execution.
- Keep campaign deliverables aligned with approved strategies, objectives, and brand standards.
- Check marketing materials for accuracy, consistency, and alignment.
- Coordinate campaign launches and handoff of final project assets.
- Act as the daily marketing contact for brokerage and leasing teams nationwide.
- Run project kickoffs, status calls, and meetings.
- Define project scope, schedules, milestones, and deliverables.
- Coordinate workflows and cross-functional resources.
- Keep stakeholders informed about project progress, milestones, needs, and challenges.
- Manage review feedback and revision rounds.
- Flag project risks, missing information, scope changes, and schedule issues.
- Raise significant project challenges with the Marketing Manager.
- Keep project details current in project management, collaboration, and tracking tools.
- Build strong working relationships with brokerage teams and internal marketing partners.
- Represent marketing in client-facing work when appropriate.
- Recommend marketing approaches based on brokerage team and investor client goals.
- Coordinate campaign measurement and reporting.
- Assess campaign performance metrics.
- Present campaign results to stakeholders.
- Use performance data and campaign insights to recommend improvements.
Prasības
- Bachelor's degree in marketing, communications, business, real estate, or a related discipline preferred.
- At least three years of experience in marketing, project management, account management, or a related field.
- Experience in commercial real estate, architecture, commercial construction, professional services, or agency marketing preferred.
- Ability to guide projects from kickoff through final delivery.
- Strong project coordination, organization, and prioritization skills, including managing multiple projects and deadlines.
- Strong written and verbal communication skills.
- Able to lead project meetings and communicate effectively with brokerage teams, clients, leaders, and cross-functional partners.
- Strong interpersonal and relationship management abilities.
- Strong problem-solving skills.
- Working knowledge of integrated marketing channels such as print, email, websites, digital advertising, social media, presentations, and other platforms.
- Familiarity with project management tools and marketing technology preferred.
- Careful attention to detail and a focus on accuracy and quality.
- Able to work independently, own assigned projects, and make sound decisions.
- Able to accept feedback and apply it constructively.
- Demonstrated commitment to excellent service for internal and external clients.
- Proactive and self-directed, with an interest in learning, developing, and taking on new challenges.
- Comfortable in a fast-paced, high-volume environment with demanding deadlines.
Priekšrocības
- Health coverage
- Vision coverage
- Dental coverage
- Flexible spending accounts
- Health savings accounts
- Retirement savings plans
- Life insurance
- Disability coverage
- Paid and unpaid leave
- Competitive compensation