Action Day Schools
Action Day Schools
Action Day Schools is a private education provider serving children from infancy through middle school. Since opening as a single preschool in 1968, it has grown to ten campuses and nineteen programs for more than 3,200 children. Its programs combine academic learning with opportunities for children to explore their abilities and express themselves, while building a connected community among families, students, and educators.

Digital Marketing Specialist at Action Day Schools

Manage digital campaigns, SEO, social media, vendors, and analytics to support enrollment and family engagement across Action Day Schools’ Bay Area education programs.

Apraksts

  • Coordinate with the digital advertising agency and other marketing vendors.
  • Assess campaign results across Google, Meta, and other channels, and spot opportunities to improve performance.
  • Manage partnerships with digital platforms including Yelp, Niche, PrivateSchools.com, and Bay Area Parent.
  • Work with the SEO agency on strategy, website improvements, keyword opportunities, and content development.
  • Develop and coordinate promotional emails, website copy, blog posts, and other marketing communications.
  • Guide social media strategy and help create and publish daily content.
  • Monitor and report on social engagement, campaign results, lead generation, website activity, and other marketing metrics.
  • Review marketing spend and channel results, then recommend improvements.
  • Coordinate marketing projects from planning to completion with internal colleagues, vendors, and partners.
  • Find ways to build awareness, engagement, lead generation, and enrollment.
  • Help the marketing team deliver both major initiatives and time-sensitive projects.

Prasības

  • Bachelor’s degree in Marketing, Communications, Graphic Design, Business, or a related discipline.
  • At least 3–5 years of digital marketing experience.
  • Knowledge of digital advertising, SEO, social media, email marketing, websites, and digital analytics.
  • Experience managing relationships with marketing agencies, vendors, or other external partners.
  • Ability to interpret marketing data and turn it into clear recommendations and next steps.
  • Strong project coordination, organization, and follow-through.
  • Excellent written and spoken communication skills.
  • Emotional intelligence and skill in building productive relationships across different personalities and teams.
  • A proactive approach, with ownership, problem-solving, and follow-through.
  • Ability to move between strategic planning and hands-on marketing work.
  • Ability to handle multiple priorities while maintaining attention to detail.
  • Google Analytics, Google Tag Manager, WordPress, or similar platform experience is a plus.

Priekšrocības

  • Vacation, sick leave, and holiday pay, including a paid late-December holiday closure.
  • Medical, dental, and vision coverage.
  • 401(k) plan.
  • Flexible Spending Account (FSA).
  • Long-term disability coverage.
  • Life insurance.
  • Tuition discounts for childcare and private education.

Saistītās vakances

Emory University

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