„Pulse Advertising“ yra pasaulinė socialinės žiniasklaidos ir nuomonės formuotojų rinkodaros agentūra, padedanti prekių ženklams kurti aktualumą, stiprinti savo matomumą ir konkuruoti dėl vartotojų dėmesio internete. Jos veikla apima strategines konsultacijas, nuomonės formuotojų kampanijas, mokamą reklamą socialiniuose tinkluose ir nuolatinį socialinės žiniasklaidos valdymą.
Agentūra padeda prekių ženklams kurti socialinės žiniasklaidos strategijas ir turinį, kuris atrodo autentiškas ir kartu prisideda prie platesnių rinkodaros bei rinkos dalies tikslų. Kandidatams, besidomintiems galimybėmis konsultavimo, rinkodaros ar reklamos srityse, „Pulse Advertising“ suteikia galimybę susipažinti su kampanijų strategijos, bendradarbiavimo su kūrėjais, mokamos žiniasklaidos ir socialinių kanalų valdymo sritimis.
Senior Social Media Manager, TikTok Strategy
Lead TikTok-first social strategies for Pulse Advertising’s global brand clients, connecting creative execution with client results. Guide campaign delivery, share performance insights, and develop junior and mid-level teammates.
Aprašymas
- Develop and lead TikTok-first content strategies for major global brand accounts
- Define platform-native formats, content pillars, and creative direction
- Lead content planning and execution across TikTok, Reels, Stories, and related formats
- Manage social media for multiple brands within a parent account
- Adapt global content frameworks for regional markets, especially DACH
- Manage projects from briefing through delivery as a senior client partner
- Shape agendas proactively and challenge unsuitable briefs
- Track, synthesize, and present performance data
- Turn analytics into clear client-ready insights and recommendations
- Mentor junior and mid-level team members
- Contribute to pitches and new business proposals
Reikalavimai
- At least five years of hands-on social media management experience, with a clear focus on TikTok
- A record of results across global or multi-market brand accounts, ideally in consumer goods, home appliances, or lifestyle hardware
- Knowledge of TikTok trend cycles, For You Page mechanics, and algorithm behavior
- Experience with multi-brand account structures and global-to-local content models
- Ability to develop campaign concepts and translate them into platform-native formats
- Experience with Canva, video editing tools, and social analytics platforms
- Active use of AI tools to scale work
- Experience leading senior client relationships
- Confidence explaining platform dynamics, managing expectations, and influencing stakeholder decisions
- Fluency in German and English
Privalumai
- Option to work from Paris, London, Milan, Hamburg, or Berlin
- One-to-one coaching sessions and team workshops with a careers coach
- Opportunities to collaborate, learn, and celebrate with a global team
- Hybrid policy allowing two work-from-home days per week
- City-center offices
- Dogs welcome in the offices