Nordic Naturals — адамдар мен үй жануарларына арналған омега-3 балық және балдыр майларына, дәрумендерге, минералдарға, пробиотиктерге және шайнайтын қоспаларға маманданған тұтынушылар денсаулығы саласындағы компания. 1995 жылы құрылған компания тазалыққа, балғындыққа, әсер ету қуатына және ғылыми дәлелдерге негізделген құрамдарға бағытталған өнімдерді әзірлеп, өндіреді. Оның өнімдері электрондық коммерция, жазылым бағдарламалары, бөлшек сауда арналары, сондай-ақ мамандар мен ветеринарларға арналған арнайы өнім желілері арқылы тұтынушыларға ұсынылады.
Associate Brand Manager at Nordic Naturals - United States Remote
Support innovation, portfolio strategy, and integrated marketing for Nordic Naturals’ science-backed nutritional supplements. Help commercialize products and drive growth for its leading U.S. fish oil brand.
Америка Құрама Штаттары103 000 $ – 119 000 $ / жыл
ҚашықтанТолық жұмыс күніОрта деңгейҚажетті Тіл: ағылшын тіліБренд менеджеріСипаттама
- Support portfolio growth strategies that align with company objectives and brand priorities
- Evaluate syndicated data, retailer insights, consumer research, and internal sales results to identify opportunities and shape recommendations
- Propose portfolio improvements spanning SKU rationalization, pricing, packaging updates, and product lifecycle management
- Create new product concepts from initial ideation through commercialization under the stage-gate innovation process
- Coordinate cross-functional commercialization work covering packaging, positioning, claims, launch planning, and go-to-market execution
- Advance product renovation initiatives such as reformulations, packaging improvements, retailer exclusives, and line extensions
- Surface consumer insights, market trends, and whitespace opportunities to guide innovation and portfolio expansion
- Work with Brand Managers and agency partners on integrated campaigns, creative development, and media planning
- Support annual brand planning, promotional calendars, and retailer marketing programs
- Create product positioning, messaging, launch materials, and sales tools for digital, retail, practitioner, and eCommerce channels
- Keep marketing initiatives consistent with Nordic Naturals’ premium positioning and scientific credibility
- Adjust to changing business priorities and provide support wherever needed to meet team objectives
Талаптар
- Required bachelor’s degree in marketing, business, or a related field; an MBA is preferred
- At least three years of experience in brand management, product management, product marketing, or category management
- Strong analytical capability
- Experience supporting new product innovation and stage-gate commercialization
- Sound creative judgment and experience contributing to integrated marketing campaigns
- Proven ability to lead cross-functional teams, influence stakeholders, and maintain project momentum
- Excellent interpersonal, communication, and presentation skills
- Strong organizational ability and capacity to manage several projects at once
- Proficiency with Microsoft Office, including advanced Excel and PowerPoint skills
- Experience in dietary supplements or consumer packaged goods is preferred
- Familiarity with syndicated market data platforms such as SPINS, Circana, or Nielsen is preferred
- Collaborative approach, comfort working in a fast-paced and ambiguous environment, and ability to create structure when needed