Avalere is a healthcare consulting firm and part of Avalere Health, advising life sciences companies, health plans, healthcare providers, and investors on complex industry and policy decisions. Founded in 2000, the firm combines objective analysis, data-driven research, and practical strategy across market access, health economics and outcomes research (HEOR), patient-centered research, implementation science, evaluation, and due diligence. Its work also covers federal and state healthcare policy, helping clients assess regulatory and legislative developments and respond to changing market conditions.
Senior Data Strategy Analyst
Analyze pharmaceutical media performance for Avalere Health clients. Build reporting, measurement frameworks, and dashboards, and turn results into optimization insights.
Description
- Help develop and deliver media reporting and measurement initiatives for client accounts.
- Analyze marketing performance data and prepare reports grounded in clear insights.
- Contribute to measurement frameworks tied to client business objectives.
- Deliver recurring and ad hoc reports aligned with client KPIs.
- Translate performance results into insights and optimization recommendations.
- Work with Strategy, Media, Client Services, Data Engineering, and Data Science teams.
- Support Tableau dashboard development and reporting automation.
- Help incorporate attribution, incrementality, and MMM results into client reporting.
- Spot campaign performance trends, risks, and opportunities.
- Deliver reporting on time and promptly flag risks or blockers.
- Report to the Manager, Data Strategy.
- Report to the Manager, Data Strategy.
Requirements
- Bring 2–3 years of marketing or media analytics experience, including analysis of pharmaceutical marketing campaigns.
- Understand digital and traditional media performance metrics.
- Use Google Analytics and Tableau proficiently.
- Know pharmaceutical marketing measurement tools such as Crossix, and interpret their outputs for client reporting and recommendations.
- Have working knowledge of tagging systems and campaign performance datasets.
- Use Excel and PowerPoint, or equivalent Google tools, proficiently.
- Apply strong analytical, problem-solving, and communication skills.
- Explain complex data insights to non-technical audiences.
- Stay organized while managing multiple deliverables and timelines.
Benefits
- 401(k) plan with an immediately vested employer match of up to 4%.
- Life insurance.
- Disability coverage.
- Medical, dental, and vision plans.
- Flexible work arrangements, including hybrid and remote options.
- Work from anywhere in the world for two weeks each year.
- 20 vacation days.
- One personal well-being day.
- Nine public holidays.
- Additional end-of-year holidays.
- Early Friday finishes during June, July, and August.
- Free counseling through the employee assistance program.
- Personalized health support.
- Enhanced maternity, paternity, family leave, and fertility policies.
- On-demand training and professional development support.
- Global mobility opportunities across the business.
- Employee Network Groups and social opportunities.
- Dedicated resources for homeworkers.