Sur Global
Sur Global
501 – 1,000 Employees
ConsultingLogisticsMarketing
Sur Global is a nearshore talent solutions provider that connects companies with remote professionals across Latin America. Its E-Migration and nearshoring approach supports businesses building teams in sales, engineering, marketing, and customer success, with talent sourcing focused on markets including Brazil, Mexico, and Argentina. Sur Global works with organizations seeking to expand operations through LATAM-based remote teams while improving efficiency and measuring the business impact of their hiring strategy.

Performance Marketing Manager (Remote, Argentina)

Lead paid acquisition across Meta, Google, and YouTube for a fitness and wellness coaching business. Improve funnels, attribution, testing, and booked-call revenue.

Description

  • Lead paid acquisition for a high-ticket coaching and education business serving fitness and wellness owners.
  • Plan, launch, and manage campaigns across Meta, Google, YouTube, and other relevant channels.
  • Generate qualified applications and booked calls for high-ticket programs.
  • Run campaigns for webinars, workshops, lead magnets, applications, launches, and evergreen funnels.
  • Track cost per lead, application, and booked call alongside show rate, close rate, CAC, and ROAS.
  • Create and implement tests for creative, messaging, audiences, offers, and landing pages.
  • Maintain reliable tracking across pixels, UTMs, CRM stages, and attribution systems.
  • Guide ad creative concepts, hooks, and angles using current performance data.
  • Identify landing-page and funnel friction and recommend improvements to copy, layout, and offers.
  • Advise on email and nurture sequences when they influence conversion.
  • Work with sales to assess lead quality and pipeline progression.
  • Apply AI tools to strengthen campaign analysis, experimentation, reporting, and efficiency.

Requirements

  • Manage at least $100,000–$250,000 or more in monthly paid media spend for a single account.
  • Demonstrated hands-on expertise with Meta Ads, plus working knowledge of Google Ads and YouTube Ads.
  • Experience promoting high-ticket coaching, consulting, education, mastermind, or service-based offers.
  • Understanding of application, booked-call, webinar, VSL, and lead-generation funnels.
  • Ability to diagnose performance across the acquisition journey, including landing pages, email, and sales handoff.
  • Strong written and spoken English.
  • Willingness to work full-time in-house; agency experience is welcome.
  • Familiarity with Asana, Slack, GoHighLevel, Airtable, or comparable tools.

Benefits

  • Remote work
  • Paid time off and holidays

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