TRIP is a consumer wellness company focused on calming beverages and supplements made with plant-based botanicals and adaptogens. Founded in 2019, the brand sells its products through retail and direct-to-consumer channels in markets around the world, combining wellness products with a lifestyle-led approach to mental wellbeing. TRIP also highlights sustainable impact and community engagement as part of its work in the wellness sector.
Head of Creative – TRIP (London Hybrid)
Lead TRIP’s global creative direction for its wellness beverage brand across packaging, campaigns, retail, and digital. Manage creative teams and scale the brand identity across the UK, US, and international markets.
Description
- Set TRIP’s global creative direction across packaging, campaigns, retail, and digital
- Inspire and manage the internal creative team and external creative partners
- Shape the team structure, budgets, resourcing, and freelance support, including US market requirements
- Streamline workflows, improve efficiency, and bring suitable capabilities in-house
- Collaborate with Marketing, Growth, Sales, and E-commerce
- Help the wider organization understand TRIP’s brand, creative assets, and processes
- Build channel expertise across UK- and US-focused platforms and retail settings
- Combine hands-on creative work with leadership, mentoring, and creative direction
- Develop processes that increase creative speed and quality
- Manage creative budgets, resourcing, and production planning for UK and US needs
- Own and develop TRIP’s global brand identity across packaging, digital, retail, and campaigns
- Direct creative work for US and global markets with sensitivity to local audiences and cultural context
- Oversee distinctive packaging and point-of-sale development
- Approve creative work against brand guidelines and quality expectations
- Track UK and US trends, consumer behavior, and competitor activity
- Expand the team’s expertise across packaging, point of sale, and Meta assets
Requirements
- At least 10 years of demonstrated design and creative experience, ideally in-house for FMCG, beauty, or DTC brands
- Strong hands-on creative ability supported by an exceptional portfolio of personally developed and delivered work
- Substantial US market experience with a strong grasp of consumer behavior, retail environments, and media channels
- Demonstrated success building and scaling creative teams, processes, and budgets in a high-growth organization
- Confident people leadership, cross-functional collaboration, and the ability to influence senior stakeholders
- Experience establishing teams, budgets, and processes that enable a function to scale
- Advanced proficiency with AI tools and platforms
- Expertise in Adobe Creative Suite, including Illustrator and Photoshop
- Working knowledge of Premiere Pro and/or After Effects
- Experience directing lifestyle and product photography shoots
- Strong craft skills in layout, typography, color management, and detail orientation
- US experience, ideally including management of teams operating across the UK and US
- Ability to work at pace in a high-growth environment while managing multiple projects from concept through production
Benefits
- Bright, spacious office located one minute from Notting Hill Gate station
- Work from the office four days per week, with the option to work from home on Fridays
- Private Vitality healthcare, including Virgin Gym access
- 50% discount
- 24 days of annual leave plus your birthday off
- One Wellness Day
- Pension plan
- Possible participation in the company share scheme
- TRIP product discounts plus Friends+Family codes
- Calm App membership for mindfulness support
- Breakfast and snacks provided
- Monthly Dream Drops CBD Oil allowance for sleep support
- Work from anywhere for two weeks per year, in no more than two blocks
- After two years of service, eligibility to apply for a sabbatical of up to six weeks, subject to policy
- Dog-friendly office
- Regular team socials and events