Mindrift
Mindrift
Mindrift is an artificial intelligence talent marketplace and SaaS platform that connects professional contributors and domain experts with AI training and evaluation projects from technology companies. As part of Toloka, it works with writers, editors, QA specialists, scientists, and other subject-matter experts who help generate training data, assess model safety and reasoning, evaluate media quality, and create real-world scenarios for improving AI performance and reliability. Mindrift recruits and vets contributors through assessments and identity verification, then offers flexible paid project opportunities across AI training and evaluation work.

Freelance Brand Designer at Mindrift — Remote in India

Design logos, visual identities, and scalable brand systems for Mindrift’s Tendem AI project. Maintain consistent branding across digital and print materials.

Description

  • Develop distinctive visual identities for real-world brands and products within the Tendem project
  • Create core brand assets such as logos, complete identity systems, and comprehensive color palettes
  • Organize and deliver multiple versions of essential brand elements
  • Maintain consistent branding across internal and external materials, including pitch decks and social media kits
  • Create durable, scalable visual systems based on contemporary design standards
  • Test designs across platforms to ensure brand aesthetics work effectively in digital and print formats
  • Refresh visual styles and create cohesive brand touchpoints across different media
  • Use brand strategy, visual identity, and design systems expertise to produce cohesive, modern brand assets

Requirements

  • At least two years of relevant experience in brand design, graphic design, art direction, or visual communications is desirable
  • A bachelor’s or master’s degree in graphic design, visual arts, communication design, or a related creative discipline is a plus
  • A strong portfolio centered on brand identity, logo design, and comprehensive brand guidelines
  • Thorough understanding of applying core branding across digital and print formats
  • Strategic mindset with exceptional attention to detail
  • Ability to work independently while developing durable visual systems
  • Expertise in creating foundational brand assets from the ground up, including scalable logos, distinctive color palettes, and typography systems
  • Advanced proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign, as well as Figma
  • Demonstrated ability to carry brand identity across social media kits, corporate pitch decks, and printed materials
  • Strong organizational skills for creating brand guidelines, style guides, and structured asset libraries
  • Self-directed approach with the ability to resolve issues independently
  • CV must include a portfolio featuring branding work such as logos, identity systems, and guidelines
  • Upper-intermediate English proficiency at B2 level or above is required

Benefits

  • Flexible scheduling with the option to contribute according to your own availability
  • Freelance project-based work
  • Expected workload of 10–20 hours per week during active project phases

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