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HappyRobot
HappyRobot
51 – 200 Employees
Artificial IntelligenceEnterpriseSaaS
HappyRobot develops an enterprise AI operating system for building and deploying agentic AI workers across complex operational workflows. Its platform combines voice AI and workflow tools with governance, evaluation, audit capabilities, benchmarks, context capture, integrations, and human-facing interfaces that help agents improve through real-world work. Founded in 2023, the company serves operations-intensive enterprises in sectors including logistics, utilities, aviation, finance, insurance, manufacturing, retail, and telecommunications, with a focus on secure and compliant AI adoption.
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Director of Product Marketing at HappyRobot

Lead product marketing at HappyRobot, shaping positioning for autonomous AI workforce infrastructure. Own enterprise messaging, launches, go-to-market strategy, and enablement.

USUnited StatesCACalifornia
$225,000 – $280,000 / year
HybridFull-timeLeadEnglish RequiredProduct Marketing

Description

  • Own HappyRobot’s product marketing strategy across positioning, messaging, launches, competitive intelligence, and enablement
  • Build and maintain positioning frameworks, competitive differentiators, and customer-facing narratives
  • Lead go-to-market planning for major product features and announcements
  • Coordinate launches with Product, Marketing, Sales, and Customer teams
  • Define business and technical personas across target industry verticals
  • Develop messaging and content that supports purchasing decisions
  • Scale product marketing materials for launches, web content, sales collateral, newsletters, product communications, and customer education
  • Develop repeatable sales and customer enablement programs, including decks, one-pagers, FAQs, battlecards, and product briefs
  • Apply customer insights, market trends, and competitive intelligence to go-to-market planning and decisions
  • Hire strong talent to grow the product marketing team
  • Collaborate with founders, the Head of Growth & Marketing, Product, Sales, and Customer teams to shape HappyRobot’s product narrative and positioning

Requirements

  • At least eight years of product marketing experience, ideally in B2B technology, enterprise software, AI, or a related field
  • Demonstrated ownership of product marketing strategy and cross-functional go-to-market programs
  • Excellent written and verbal communication abilities
  • Skill in simplifying technical concepts and developing persuasive messaging
  • Strong understanding of enterprise sales processes and positioning technical products for business and executive audiences
  • Strong knowledge of generative AI, agentic AI, automation, and emerging technologies
  • Experience creating positioning, messaging, competitive differentiation, and go-to-market strategies
  • Experience working with founders, executives, Product, Sales, Marketing, and Customer teams
  • Strong organizational skills with the ability to balance strategic priorities and hands-on delivery
  • Comfort working in a fast-moving, highly autonomous environment
  • Ability to use AI tools for research, messaging, and marketing asset development
  • Experience building or leading product marketing at a high-growth startup is preferred
  • Comfort creating visual assets or collaborating closely with design is preferred
  • Experience with Salesforce is preferred
  • A bachelor’s degree or equivalent work experience is not specified; no educational credential is required in the posting
  • A mandatory one-minute video response is required; applications without one will not be considered

Benefits

  • Equity participation
  • Comprehensive health, dental, and vision coverage
  • Ownership and autonomy over projects
  • A culture that encourages shipping projects
  • The opportunity to join a world-class team of engineers and builders