Scaleway
Scaleway
201 – 500 Employees
ConsultingLogisticsMarketing
Scaleway is a European cloud provider delivering infrastructure and managed services for development and production workloads. Its portfolio includes bare metal servers, virtual instances, containers, Kubernetes, serverless computing, managed databases, and infrastructure for artificial intelligence and machine learning. Scaleway supports organizations in sectors including the public sector, gaming, retail, e-commerce, and logistics, with an emphasis on scalable performance, GDPR compliance, European data sovereignty, predictable pricing, and sustainability through renewable-energy-powered data centers.

Content Marketing Specialist at Scaleway (Hybrid, France)

Create SEO-focused B2B content for Scaleway’s sovereign cloud and AI products. Lead demand generation, content performance, and cross-channel distribution.

Description

  • Lead content strategy and development for selected priority industry verticals
  • Research and produce white papers, industry reports, detailed analyses, customer stories, articles, landing pages, and campaign assets
  • Partner with Field Marketing to identify content requirements and build full-funnel customer journeys
  • Create SEO-focused content and improve existing assets to grow organic visibility, qualified traffic, and conversions
  • Establish a structured process for repurposing and distributing content
  • Turn editorial priorities and strategic messaging into engaging content while upholding editorial standards and brand voice
  • Interview customers, internal subject-matter experts, and external specialists
  • Work with Field Marketing, Lifecycle, Social, SEO, PR, and Sales teams to activate content across campaigns and channels
  • Own content acquisition and performance metrics
  • Manage content initiatives from research and briefing through writing, publishing, distribution, measurement, and optimization

Requirements

  • Demonstrated excellence in writing and editing, with experience producing high-quality B2B materials such as white papers, industry reports, thought leadership, and long-form content
  • Strong expertise in SEO and content strategy
  • Solid understanding of B2B demand generation and customer journeys
  • Strong knowledge of distributing and repurposing content across channels and formats
  • Confidence using content and acquisition KPIs to evaluate performance and uncover growth opportunities
  • Ability to understand complex or technical topics quickly and translate them into engaging content
  • Experience in B2B technology, cloud, or AI is advantageous
  • Fluency in English and French
  • Strong writing ability combined with a marketing mindset
  • Curious, creative, and analytical approach
  • Proactive and self-directed working style
  • Collaborative approach and comfort working across teams
  • Organized and adaptable, with the ability to manage multiple priorities in a fast-paced environment
  • Successful completion of a mandatory background check

Benefits

  • Hybrid arrangement with up to three remote-work days per week
  • Spacious offices located near public transportation
  • Outdoor areas, including terraces, and bicycle parking at most offices
  • Healthy meal service at headquarters
  • Year-round breakfast at all locations
  • Swile lunch card for regional offices
  • Gym access
  • Daycare places
  • Discounted caregiving services
  • International workplace where English and French are widely used
  • Internal mobility opportunities
  • Potential transitions to other entities within the Iliad Group
  • Access to more than 100 public cloud products across IaaS, PaaS, and AI
  • Modern, high-performance bare-metal infrastructure
  • Data centers powered entirely by renewable energy since 2017

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