Maker Lab एक परामर्श और मार्केटिंग कंपनी है, जो एम्बेडेड टीमों और स्टूडियो-ऑन-डिमांड सेवाओं के माध्यम से ब्रांडों को अपनी आंतरिक क्षमताएँ मजबूत बनाने में मदद करती है। यह कंपनी कंटेंट क्रिएटर्स और सोशल स्ट्रैटेजिस्ट सहित विश्वभर के पूर्व-चयनित प्रतिभाशाली विशेषज्ञों को एक साथ लाती है और AI की मदद से उन्हें ग्राहकों की आवश्यकताओं के अनुरूप जोड़ती है। Maker Lab सोशल-फर्स्ट ब्रांड निर्माण, सांस्कृतिक रुझानों और हाइपरलोकल कंटेंट पर ध्यान केंद्रित करती है, जबकि इसकी टीमें कंसल्टिंग, मार्केटिंग और लॉजिस्टिक्स से जुड़े संदर्भों में सहयोगात्मक डिलीवरी का समर्थन करती हैं।
Senior Freelance Social Copywriter – Singapore Hybrid
Part-time freelance role leading social strategy, content, influencer programs, and performance reviews across SEA and APAC for Maker Lab.
विवरण
- Develop and deliver SEA social strategies spanning ongoing content, campaigns, employee advocacy, and influencer initiatives
- Guide internal and external partners on social amplification plans and execution
- Own content planning and production, including editorial calendars, copywriting, template-based design, brand alignment, and Facebook and Twitter publishing
- Adapt social programs to local market requirements and cultural context
- Maintain consistent client branding across copy, creative assets, and engagement formats
- Analyze owned-content results, communicate insights, and share best practices and competitor intelligence
- Run performance audits and shape APAC social engagement strategies and tactics
- Develop and oversee APAC influencer partnerships that support credible advocacy and brand affinity
- Serve as strategist, project manager, and community manager for a global technology client
आवश्यकताएँ
- A degree in business, communications, marketing, or a comparable field, or equivalent industry experience
- At least eight years of experience in technology, marketing, or a related field
- Demonstrated experience developing and managing social media strategies
- Strong strategic judgment combined with creative problem-solving skills
- Ability to align varied stakeholders around a brand’s social priorities and objectives
- Ability to coordinate with local and distributed teams through clear direction and guidance
- Strong project management skills and close attention to detail
- Experience using social publishing platforms such as Sprinklr
- Working knowledge of Adobe Photoshop
- Effective written and verbal communication skills
- Enthusiasm for contributing within a broader team
- Exceptional English communication and presentation skills, both written and spoken
- Experience in the B2B or technology sector is preferred