Eleken. एक UI/UX डिज़ाइन एजेंसी है, जो SaaS कंपनियों को डिजिटल उत्पाद बनाने, बेहतर करने और बड़े स्तर पर विकसित करने में मदद करती है। इसके काम में उत्पादों का पुनःडिज़ाइन, नए उत्पादों के लिए शुरुआत से अंत तक डिज़ाइन और क्लाइंट टीमों को सहयोग देने वाले समर्पित डिज़ाइनर शामिल हैं। यह एजेंसी स्वास्थ्य सेवा, फिनटेक और डेटा विश्लेषण जैसे क्षेत्रों में जटिल B2B उत्पादों और तकनीकी उपयोग मामलों के लिए उपयोगकर्ता-केंद्रित डिज़ाइन लागू करती है। मौजूदा टीमों के साथ करीबी सहयोग करके Eleken. क्रमिक सुधारों और समय-संवेदी उत्पाद पुनर्बहाली में प्रतिक्रियाशील डिज़ाइन विशेषज्ञता के माध्यम से सहायता करती है।
Head of Marketing at Eleken — Remote in Ukraine
Lead Eleken’s marketing function and SEO-driven demand generation for its subscription SaaS UI/UX design agency. Guide the marketing team, improve lead-to-contract conversion, and develop acquisition channels with measurable commercial impact.
विवरण
- Lead the marketing team, including the SEO specialist, content writers, and SMM specialist, while setting priorities and direction.
- Own lead volume and lead-to-contract conversion, with particular focus on improving SEO and content performance.
- Convert ambiguous business challenges into specific, measurable objectives for the marketing team.
- Research the market, customers, competitors, and Eleken’s product to support well-informed decisions.
- Evaluate and launch additional acquisition channels, such as paid advertising, webinars, and account-based marketing, when the economics support them.
- Engage technical specialists or business analysts when needed to deliver marketing initiatives.
- Report results and progress directly to the CEO.
आवश्यकताएँ
- At least approximately five years of overall marketing experience, with leadership experience not required for the full period.
- Experience managing a marketing team, including setting strategy and assigning work rather than only executing predefined tasks.
- Strong analytical ability, including comfort with metrics, funnel economics, and data-led decision-making.
- A research-oriented approach and the independence to investigate products, customers, processes, competitors, and markets in depth.
- Ability to work through ambiguity, define initial steps, and develop solutions to open-ended problems.
- Experience in a B2B services business, such as an agency with more than 100 employees, or in enterprise marketing and account-based marketing is a strong advantage.
- Confident written and reading English; spoken English is not essential because the role does not involve direct client communication.
- Experience using SEO and content marketing as primary lead-generation channels.
- Experience in a design agency or related IT services company, plus experience launching or scaling paid advertising, webinars, or LinkedIn ABM.
- Understanding of how search and SEO are changing through the influence of large language models and AI, and willingness to work as a Ukrainian Private Entrepreneur (FOP).
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- Additional requirement: the role requires working as a Ukrainian Private Entrepreneur (FOP).
लाभ
- Compensation is discussed individually based on experience.
- Flexible working hours.
- Paid vacation and sick leave.
- Fully remote work.
- Co-working space costs covered.
- Finance and accounting support.
- Employee referral bonuses.
- Internal learning opportunities, including talks, feedback sessions, and lectures.
- Access to a reading club and corporate library.