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Digital Experience Marketing Manager (Remote in Croatia)
Lead Ergomed’s digital brand presence across LinkedIn, websites, and presentations in the pharmaceutical and clinical research sector. Turn complex healthcare messages into clear content, compelling visuals, and engaging digital experiences.
विवरण
- Represent the Ergomed brand across LinkedIn, business presentations, and corporate websites
- Translate complex concepts and brand messaging into accessible copy, design, and narratives
- Use AI responsibly to improve productivity, quality, and workflow automation
- Manage channel performance across LinkedIn, corporate websites, and PowerPoint
- Increase LinkedIn visibility and engagement through organic publishing and paid campaigns
- Produce LinkedIn posts, graphics, carousels, and short-form videos
- Plan and manage the LinkedIn publishing schedule
- Launch and optimise paid campaigns using engagement data to refine content
- Create and revise sales decks, pitch decks, client presentations, and capability presentations
- Develop infographics, data visualisations, diagrams, and timelines
- Build and maintain reusable PowerPoint templates and slide libraries
- Review high-profile presentations for quality before client or executive delivery
- Create and update pages and content in WordPress or another CMS
- Apply UX, SEO, and AIO principles to website content and structure
- Enhance page structure, navigation, calls to action, readability, and visual consistency
- Work with developers, designers, and content contributors to launch and improve pages
- Monitor performance across LinkedIn, websites, and the presentation system
- Evaluate competitor websites and LinkedIn activity
- Coordinate with Brand Managers, the Thought Leadership Marketer, and other Marketing Specialists
- Prepare briefs for freelancers or agencies as required
- Maintain content calendars, publishing schedules, project trackers, and operational systems
- Organise Marketing SharePoint and Teams folders
- Oversee reporting for the company card credit statement
- Compile content for internal presentations
आवश्यकताएँ
- Several years of post-university experience in digital marketing, social media, content or communications design, or a related B2B discipline
- A proven record of growing a brand on LinkedIn through organic and paid content
- Advanced PowerPoint capability, including master slides, layouts, charts, and restrained animation
- Strong command of design fundamentals such as typography, layout, hierarchy, whitespace, and colour
- Practical experience creating and editing pages in WordPress or a comparable CMS
- Working knowledge of UX, SEO, and AIO practices for websites
- Skill in converting complex subjects into clear, audience-focused visuals and copy
- Ability to plan, create, and edit short-form video for professional social media
- Excellent writing, editing, and quality-control skills
- Bachelor’s degree in marketing, communications, design, digital media, or a related subject, or equivalent practical experience
- Fluent English communication skills
- Experience in B2B professional services, consulting, or another expertise-led organisation is desirable
- Familiarity with Adobe Creative Suite, Figma, or Canva is desirable
- Experience using analytics platforms such as GA4 and LinkedIn Analytics is desirable
- Experience with SEO tools including Semrush and Ahrefs is desirable
लाभ
- Remote work opportunity
- Collaborative, inclusive team culture
- Professional growth and development opportunities
- Work alongside specialists in clinical research, pharmacovigilance, and quality consulting
- Contribute to work supporting safer pharmaceutical treatments for patients
- A diverse workplace that values every voice
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