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ASUS
ASUS
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ASUS is a global electronics manufacturer whose products span computers, laptops, motherboards, graphics cards, monitors, and other consumer electronics. Its work brings together product design and manufacturing across a broad technology portfolio, serving customers around the world. For job seekers, ASUS is a large organization in the electronics sector, with teams working across its range of hardware products.
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Senior Digital Marketing Specialist

Lead paid media strategy and performance measurement for ASUS consumer electronics across U.S. digital channels. Manage campaign budgets and optimize activity to support consumer demand.

USAmerika Qo‘shma ShtatlariCAKaliforniya
90 000 $ – 115 000 $ / yil
GibridTo‘liq stavkaSeniorTalab Qilinadigan Til: inglizchaRaqamli marketing

Tavsif

  • Plan and manage digital campaigns from strategy through activation, optimization, and post-campaign review for launches, seasonal programs, and ongoing initiatives.
  • Run and optimize paid media across Google Ads, Meta, TikTok, programmatic platforms, Amazon Ads, and Walmart Connect.
  • Monitor campaign pacing, manage budgets, and reallocate spend to improve business results.
  • Build measurement frameworks, set KPI targets, report performance, and turn findings into actionable optimization recommendations.
  • Work with product marketing, creative, channel, partner, and web teams on messaging, assets, landing pages, and improvements to owned web experiences.
  • Assess consumer behavior, market trends, and campaign results to inform future planning and brand-building.
  • Oversee agencies, publishers, and technology partners, setting clear expectations and ensuring accountable execution.

Talablar

  • Bachelor’s degree in marketing, advertising, communications, business, analytics, or a related field, or equivalent practical experience.
  • At least five years of hands-on digital marketing experience in a fast-paced company or agency.
  • Senior-level responsibility for campaigns, budgets, and cross-functional deliverables.
  • Experience with web analytics, campaign tracking, and measurement practices.
  • Familiarity with GA4, Google Tag Manager, Looker Studio, Power BI, or similar platforms.
  • Experience planning and optimizing full-funnel paid media across search, social, video, display, programmatic, or retail media.
  • A strong grasp of brand-building across the consumer journey.
  • Strong analytical skills, including using data to diagnose performance, spot trends, develop recommendations, and communicate business impact.
  • Ability to manage multiple projects, priorities, budgets, and deadlines with close attention to detail and limited day-to-day supervision.
  • Excellent written and spoken English communication skills.
  • Strong collaboration, problem-solving, and stakeholder-management skills.
  • Must be authorized to work for any U.S. employer; visa sponsorship or transfer is not available.

Imtiyozlar

  • Bonuses
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • AD&D insurance
  • Paid time off
  • Employee Assistance Program (EAP)
  • 401(k)

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