FINNOMENA este o companie thailandeză de tehnologie financiară care activează la intersecția dintre finanțe și media. Platforma sa îi ajută pe investitorii individuali să cerceteze piețele, să urmărească știrile financiare, să compare fonduri mutuale, să consulte recomandări și să își gestioneze deciziile de investiții. Pe lângă alertele de piață, analizele săptămânale, instrumentele de selecție a fondurilor și informațiile despre prețuri în timp real, precum prețurile aurului, FINNOMENA permite deschiderea de conturi și cumpărarea de fonduri mutuale, inclusiv accesul la fondurile administrate de companie. Compania reunește conținut despre investiții, instrumente de cercetare și distribuția fondurilor într-un singur serviciu destinat investitorilor individuali.
Senior Growth and Performance Marketing Specialist
Lead performance marketing across paid media, inbound, SEO, email, and CRM for FinCast. Track ROI and improve customer journeys across digital channels.
Descriere
- Build and run inbound and outbound digital marketing programs to grow the business and meet company targets.
- Create campaign assets and ad specifications, then launch paid and inbound campaigns.
- Track and report channel performance against ROI, KPIs, and uplift targets.
- Use customer insights and journey data to spot trends and improve marketing spend and results.
- Test campaigns to find growth strategies that work across channels.
- Assess the customer experience from end to end across channels and touchpoints.
- Coordinate with stakeholders in multiple departments to put initiatives and solutions into practice.
- Analyze commercial and marketing metrics daily to improve results and media efficiency.
- Partner with Data Analysts to build performance trackers and dashboards.
Cerințe
- Bachelor’s or master’s degree in any field.
- At least two years of proven digital marketing experience.
- Strong analytical and project management abilities.
- Clear, concise verbal and written communication in English and Thai.
- Motivated by achieving internal and external KPIs.
- Practical expertise in SEO/SEM, marketing databases, email, social media and/or display advertising, and CRM platforms.
- Experience in acquisition marketing, email, and paid and organic search.
- Current knowledge of online marketing and measurement trends and practices.
- Self-motivated team player with a startup mindset and a can-do approach.
- Flexible and adaptable in a fast-moving, dynamic environment.
- Knowledge of HTML or other programming languages is an advantage.
Beneficii
- Hybrid work arrangement.