Pinterest
Pinterest
Pinterest ir vizuālās atklāšanas platforma, kurā cilvēki meklē iedvesmu, saglabā idejas un kārto tās atbilstoši interesēm, projektiem un pirkumiem. Platformā apvienoti personalizēti ieteikumi un vizuālā meklēšana tādās jomās kā mājokļa dizains, mode, receptes un pasākumi, kā arī satura veidotājiem un mazumtirgotājiem tiek palīdzēts sasniegt auditoriju, izmantojot tirdzniecības rīkus un reklāmu.

Brand Marketing Manager at Pinterest

Lead culture-shaping campaigns for Pinterest’s visual inspiration platform. Turn cultural insights into strategy and guide activations from brief to results.

Apraksts

  • Lead workstreams for Pinterest’s major brand marketing activations.
  • Take campaigns from kickoff through delivery and final reporting.
  • Coordinate channel and creative partners.
  • Assess creative work and give actionable feedback.
  • Contribute informed recommendations to media strategy and plans.
  • Analyze research and cultural trends to identify consumer insights.
  • Turn knowledge of the brand, culture, and consumers into campaign strategies, messaging structures, communications frameworks, and creative briefs.
  • Align cross-functional teams and manage senior stakeholders.
  • Apply AI across campaign strategy, insight development, project management, collaboration, measurement, and reporting.
  • Use sound judgment and critical thinking, and take responsibility for final creative and strategic decisions.

Prasības

  • Bachelor’s degree in marketing or a related field, or equivalent experience.
  • At least eight years of brand marketing experience in a fast-paced organization.
  • Experience helping develop creative campaigns that shape culture.
  • Demonstrated ability to lead campaigns end to end, including coordinating cross-functional teams and agency or channel partners.
  • Background in brand and creative strategy, brief writing, communications frameworks, and campaign strategy informed by cultural and consumer insights.
  • Working knowledge of media strategy and planning.
  • Strong written and verbal communication skills.
  • Experience preparing strategic documents, proposals, and analyses for leadership review.
  • Diplomacy and experience building alignment across teams and stakeholders.
  • Experience using AI tools to support and advance marketing work.
  • Must be based in the United States.

Priekšrocības

  • Eligible for equity.
  • Flexible work model.
  • In-person collaboration one to two times per quarter.
  • Equal opportunity employer offering accommodation support.

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