Entrata izstrādā nekustamā īpašuma pārvaldības tehnoloģijas daudzdzīvokļu mājām, studentu mājokļiem, cenas ziņā pieejamiem mājokļiem, militārajiem mājokļiem un komerciālajiem mājokļiem. Tās vienotā platforma vienā sistēmā apvieno īres pārvaldību, mārketingu, ēku un teritoriju pārvaldību, komunālo pakalpojumu pārvaldību, finanšu uzskaiti un citas operatīvās darbplūsmas. Mākslīgais intelekts un automatizācija atbalsta tādus uzdevumus kā saziņa ar iedzīvotājiem, īres pārvaldība un lēmumu pieņemšana, savukārt tādi produkti kā ResidentPortal un homebody pakalpojumi ir izstrādāti, lai uzlabotu iedzīvotāju pieredzi. Entrata programmatūra palīdz nekustamā īpašuma pārvaldniekiem koordinēt sarežģītas mājokļu pārvaldības darbības, uzlabot efektivitāti, palielināt neto pamatdarbības ienākumus un veicināt rentabilitāti.
Associate Digital Marketing Consultant
Deliver SEO, paid advertising, email marketing, and conversion optimization for client accounts. Help shape data-driven strategies for Entrata’s AI-powered property management platform.
Apraksts
- Provide digital marketing services across client accounts to deliver high-quality customer experiences.
- Manage on-site, local, and video SEO, including citation building.
- Oversee paid campaigns across search, social, display, and video.
- Apply AI-driven approaches and generative engine optimization (GEO).
- Use large language models such as Gemini and ChatGPT.
- Improve conversion rates through page speed work, lead generation, and A/B testing.
- Run email marketing and reputation management activities.
- Create basic designs using Canva.
- Identify customers’ digital marketing objectives and needs.
- Review marketing data and help Digital Marketing Consultants develop strategies.
- Work with Digital Marketing Consultants and internal teams to carry out strategies.
- Define project scope, uphold quality standards, and communicate effectively.
- Keep digital marketing certifications current and research industry developments and trends.
Prasības
- Relevant experience in digital marketing, advertising, or a related discipline.
- At least two years managing SEO, paid advertising, email marketing, and/or conversion rate campaigns.
- At least one year in customer and account management.
- Certifications in Google Analytics, Google Ads Search, and Microsoft Ads Search.
- Familiarity with Google Workspace or Microsoft Office, especially spreadsheets, as well as business tools such as Slack.
- Eagerness to learn, develop creative solutions, achieve meaningful results, and contribute to the team culture.
Priekšrocības
- Full-time position.
- Equal opportunity employer offering an inclusive workplace free from discrimination.
- Framework for professional growth and development.
- Opportunity to maintain digital marketing certifications and build skills continuously.