NETGEAR kuria tinklo technologijas namams ir įmonėms, įskaitant WiFi maršrutizatorius, tinklines sistemas, kabelinius modemus ir mobiliuosius viešosios interneto prieigos taškus. Įmonės produktų portfelį sudaro „Orbi“ ir „Nighthawk“ serijos, taip pat programinės įrangos ir pagalbos funkcijos, pavyzdžiui, tinklo saugumo įrankiai ir tėvų kontrolė. Įmonė siekia, kad interneto ryšys būtų patikimesnis, lengviau valdomas ir saugesnis vartotojų bei verslo aplinkoje.
NETGEAR Part-Time Contract Creative Copywriter
Create campaign, web, social, email, and UX copy for NETGEAR’s consumer networking products. Shape a consistent brand voice using analytics, consumer insights, and AI-assisted writing workflows.
Aprašymas
- Create copy for campaigns, web pages, social media, email, and sales materials from creative briefs in partnership with designers.
- Coordinate with the Senior Integrated Marketing Manager to align messaging with global campaign plans.
- Build and maintain a consistent brand voice across channels and audiences.
- Refine messaging based on website analytics and consumer research.
- Write and polish UX and product microcopy with the UI Designer.
- Use AI tools to draft and revise copy, applying judgment about their limitations.
- Edit and strengthen copy created by other teams.
- Manage work on a shared monday.com project board through short review cycles.
- Work directly with the Creative Lead and stakeholders.
Reikalavimai
- Bring at least four years of professional copywriting experience.
- Have in-house or brand-side experience; consumer technology or direct-to-consumer experience is a strong plus.
- Provide a portfolio with campaign concept work and practical copy that converts or explains.
- Maintain a consistent brand voice across channels and explain messaging decisions.
- Have practical experience using AI tools in a writing workflow and understand their limitations.
- Work from briefs and deadlines, delivering within short review cycles.
- Be familiar with Figma for reviewing and commenting.
- Communicate effectively in writing with non-creative stakeholders.
- Be familiar with research and user journey work as inputs to messaging.
- Have experience writing video or motion scripts.
- Be available during Pacific Time hours; West Coast candidates are preferred.
- Be legally authorized to work in the country where you apply.
Privalumai
- Training on new tools, especially AI.
- Fully remote work arrangement.
- Part-time contract work.