YouTrip is a Singapore-based fintech company that combines a multi-currency travel card with a mobile app for managing spending abroad. Customers can hold, exchange, and spend 12 currencies across more than 150 countries, with physical and virtual cards, mobile wallet support, real-time transaction alerts, card controls, fraud monitoring, and in-app currency exchange. The company also offers features such as qualifying fee-free ATM withdrawals, merchant cashback, and travel-related perks.
Social Media Executive at YouTrip (Hybrid, Malaysia)
Create engaging video and social content for YouTrip’s TikTok and Instagram channels. Help grow brand awareness and community engagement for an Asia-Pacific multi-currency fintech platform.
Description
- Develop content strategies for TikTok, Instagram, and Facebook to strengthen brand awareness and community engagement
- Plan and deliver social content in line with the marketing strategy and publishing calendar
- Create, schedule, and publish weekly posts for YouTrip’s Instagram and TikTok channels
- Engage with followers and manage conversations using YouTrip’s brand voice
- Track platform trends and produce timely, visually engaging, culturally relevant content
- Work with the marketing team to review growth and performance data and improve content
- Contribute to creative brainstorming and content planning sessions
Requirements
- Strong interest in travel, content creation, and current social media trends
- Strong storytelling and creative abilities with a refined visual eye
- Working knowledge of basic video editing tools
- Able to plan, film, edit, and publish content independently
- Proficient in both English and Malay
- Able to collaborate effectively and work independently
- Willing to learn with an open-minded approach
- Proactive, practical, and ready to take ownership of assigned tasks