Workana
Workana
51 – 200 Employees
HR TechMarketplaceRecruitment
Workana is a Latin American HR technology and talent marketplace that helps businesses find and engage remote developers, freelancers, and other specialists. Its platform supports project-based work and time-limited engagements across areas including IT and programming, design and multimedia, and writing and translation. Workana also provides pre-selected talent, flexible payment options in local currencies or US dollars, protected payments, and a satisfaction guarantee to support remote hiring from project start through completion.

Senior Marketing and Social Media Manager (Part-Time) – São Paulo Hybrid

Lead marketing, Instagram, content, partnerships, and event communications for Prédio das Eras, a São Paulo hub for Brazilian fashion, décor, and lifestyle brands.

Description

  • Own Prédio das Eras’ marketing and corporate communications strategy.
  • Oversee Instagram and other social media content, including feed posts, Stories, and Reels.
  • Maintain an editorial calendar connected to venue priorities, brand launches, and events.
  • Create original content through scripting, photography, filming, video editing, and copywriting.
  • Design campaign, event, and building-related visual materials.
  • Organize events, bazaars, and promotional initiatives.
  • Develop partnership opportunities with brands, influencers, and other collaborators.
  • Manage communications relationships with all 36 brands and coordinate their involvement in initiatives.
  • Prepare proposals with budgets, schedules, and cost monitoring.
  • Track performance, share insights, and recommend improvements.
  • Follow developments in retail, consumer behavior, and communications.
  • Work with the tenant and building-management marketing committee while independently proposing initiatives and coordinating delivery.
  • Paid media is managed by another professional and falls outside this position’s responsibilities.

Requirements

  • Substantial experience in marketing and social media management, especially Instagram.
  • Comfort leading both marketing strategy and hands-on execution.
  • Practical experience with photography, video production, and social media video editing.
  • Ability to produce graphics and promotional materials.
  • Excellent Portuguese writing skills, including scriptwriting and corporate storytelling.
  • High standards for visual quality, consistent communications, and detail-oriented delivery.
  • Strong organization across editorial calendars, priorities, budgets, and multiple stakeholders.
  • Proactive, independent, and effective in interpersonal collaboration.
  • Availability for on-site work in São Paulo based on content production, initiatives, and event needs.
  • Experience with fashion, home décor, lifestyle, or retail brands; affluent-audience communications; event and promotional planning; influencer partnerships; or multi-brand initiatives is preferred. Submit a résumé and portfolio showing managed social accounts, produced content, and completed marketing or event projects.
  • benefits,

Benefits

  • No benefits were explicitly stated.