Biomapas is a healthcare and consulting company that supports biopharmaceutical and medical device organizations across the life sciences sector. Its services span clinical research, regulatory affairs, pharmacovigilance, medical information, and related activities throughout the product lifecycle. With operations serving Europe, the CIS, the EAEU, MENA, LATAM, and the United States, Biomapas helps clients manage clinical trial data, address complex regulatory requirements, and coordinate essential development and safety processes.
Digital Marketing Specialist at Biomapas (Remote, United Kingdom)
Biomapas is seeking a Digital Marketing Specialist to manage paid campaigns, SEO, email marketing, social media, and website activity remotely from the United Kingdom. The role also supports content, design, events, communications, and broader marketing coordination.
Description
- Manage and improve paid campaigns across LinkedIn and Google Ads, covering audience targeting, A/B testing, and budget monitoring
- Implement and maintain conversion tracking, landing pages, and retargeting programs
- Refresh website content while contributing to on-page and technical SEO
- Plan, build, distribute, and measure newsletters and nurture email campaigns
- Oversee daily organic social media activity
- Help manage CRM and marketing automation processes to ensure accurate lead tracking
- Prepare recurring performance reports for digital channels and campaigns against agreed KPIs
- Deliver activities from the Marketing Plan and keep the marketing calendar current
- Develop marketing assets in Canva and assist with PowerPoint sales presentations
- Brief and coordinate freelance designers for larger creative projects
- Create, proofread, and revise content for multiple channels
- Organize events and exhibitions, including logistics and promotional materials
- Coordinate marketing initiatives with agencies, freelancers, PR firms, designers, and web developers
- Help maintain consistent internal and external communications, including HR messaging and company initiatives
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related discipline
- Three to four years of marketing experience, preferably in B2B; life sciences or pharmaceutical services experience is advantageous
- At least one to two years of practical experience managing LinkedIn and/or Google Ads campaigns
- Working knowledge of SEO, website CMS platforms such as WordPress, and email marketing tools
- Comfort working with analytics and reporting platforms such as GA4
- Experience with CRM systems, marketing automation, or Google Tag Manager is advantageous
- Interest in adopting and learning AI tools for content, campaigns, and analysis; prior experience is advantageous
- Confidence using design tools such as Canva or Figma; Adobe Photoshop, Illustrator, and video editing skills are advantageous
- Strong proficiency in Microsoft Office, including Word, Excel, PowerPoint, and Outlook
- Fluent written and spoken English
- Excellent organization and prioritization across multiple responsibilities
- High attention to detail and dependable execution
- Clear communication and strong writing ability
- Proactive, hands-on approach with a willingness to support the wider team
Benefits
- Professional development and career advancement opportunities
- International team and working environment
- Annual performance-based bonus
- Personal accident and business travel insurance
- Additional health insurance
- Remote, home-based work
- Health and wellness support, including complimentary influenza vaccinations
- Employee referral rewards
- Allowance for establishing a fully remote workplace
- Team-building activities, global meetings, and B Active events