AlgaeCal Inc. develops and sells plant-based supplements focused on bone health and calcium nutrition. Its product range includes AlgaeCal Plus, Strontium Boost, and Omega-3 supplements, using marine algae and other natural ingredients in multi-nutrient formulas. The company operates across healthcare, wellness, and food and beverage, with an emphasis on clinically supported approaches to maintaining or improving bone density and on sourcing ingredients sustainably.
Creative Director, E-commerce
Lead AlgaeCal’s multidisciplinary creative team and e-commerce work. Set brand standards, improve campaign performance, and guide AI-assisted workflows.
Description
- Establish AlgaeCal’s visual direction across campaigns, product launches, websites, ads, and brand assets.
- Lead and develop designers and other creative specialists, providing clear direction.
- Maintain and strengthen the AlgaeCal brand identity.
- Refine creative briefs, feedback, approvals, and production workflows.
- Use performance data to improve advertising creative and conversion outcomes.
- Identify team skill gaps, plan hiring, support career development, and allocate resources.
- Guide designers in using AI for ideation, production, and workflow improvements while retaining original thinking and sound judgment.
- Keep up with design trends, tools, formats, and technology.
- Present creative concepts to senior leaders and build stakeholder alignment.
- Provide a resume, cover letter, and portfolio link as part of the application.
Requirements
- At least 10 years of experience in design or creative work.
- At least 7 years leading creative teams.
- A proven record of leading multidisciplinary teams that include designers, editors, media producers, and copywriters.
- Ability to set creative direction and shape clear strategies.
- Commercial acumen and knowledge of audiences, positioning, sales funnels, paid media, conversion, and e-commerce.
- Experience leading large, complex creative work, such as product launches, integrated campaigns, brand evolution, and entry into new markets.
- Ability to influence senior stakeholders, present ideas, explain creative rationale, address questions, and build agreement.
- Experience hiring, developing, and resourcing creative teams.
- Ability to improve creative processes and resolve issues with approvals, briefs, revisions, and ownership.
- Sound judgment about AI and emerging technology.
- A humble, curious, and people-focused approach.
- A resume, cover letter, and portfolio link are required; submit the cover letter and resume as one document.
Benefits
- Comprehensive healthcare coverage.
- Monthly team events and activities.
- Flexible statutory holidays, with the option to bank days for later use.
- Weekly team lunches.
- Casual dress code.
- Dog-friendly Yaletown office, one block from SkyTrain.
- Professional development support for conferences or workshops, including fees, accommodation, travel, meals, and related materials or resources.
- A prompt response during the hiring process.